speed-trap Announces VAR & Support Agreement With Benchmark Technical Services Wednesday 6 June 2001 PDF Print speed-trap.com, the Web data collection experts, have announced a Value-Added Reseller (VAR) and software support agreement with Benchmark Technical Services (BTS), Inc., of Atlanta, Georgia. Under the agreement, BTS will utilise speed-trap's Prophet suite of products for gathering data on end user interaction with internal Web sites and customer relationship management (CRM) systems. In addition, BTS will resell the Prophet product nationwide in the USA and will provide first-tier support services to speed-trap clients. The Prophet suite provides insight into the actual user experience of individuals coming to a Web site because it collects real-time data on user interaction with web pages and permits a wide variety of data analysis - from simple clickstream to page audit trails to real-time replay of actual user sessions on a Web site. It does this with unique, patent-pending technology that collects and returns to a web site any or all events that occur while the user interacts with the frames or pages that are being monitored and analysed. In this way, each web page monitors its own use. BTS, based in Atlanta, Georgia, is a leading supplier of comprehensive on-site computer-related services. The company has a nationwide on-site technical services group that specialises in PC, server and workstation set-up, repair, upgrades, maintenance, networking solutions and software support and training. "We are pleased to have established this relationship with BTS because this is our first VAR channel agreement in America and they give us a tremendous foundation on which to build," said Regis McCafferty, speed-trap vice president of sales. "Their support capabilities are unrivalled and will provide us with the support infrastructure we need nationwide. BTS services every zip code in the USA. "In addition, BTS has shown their commitment to Prophet through the purchase of the software for use both on their own web sites and as a key component of their evolving CRM strategies," McCafferty added. "This relationship with speed-trap fits perfectly with our software sales and support offerings," said Scott Rooks, BTS president. "We feel that this technology offers significant advantages to site operators because of its real-time performance monitoring. In conjunction with our other services, Prophet will provide the type of market differentiation we've been searching for. "Prophet will also provide us with a leg up on our competition because no one is offering a program that captures as much usage data so quick and accurately," added Rooks. "We feel this kind of data will be a must for all internet and web related sites to see trends that change this business so quickly." About speed-trap.com speed-trap.com is a UK-based e-commerce performance management company with headquarters in Newbury, U.K. and offices in San Francisco, California and Boca Raton, Florida. The company builds the tools and technology that the emerging generation of business-quality Web sites, Web applications and wireless solutions will use to build fast, usable, efficient and profitable solutions to meet the demands of today and tomorrow. speed-trap.com was founded in January of 2000 specifically to exploit its patent-pending technology that allows a unique insight into how real users and customers interact with on-line applications. About Benchmark Technical Services Based in Atlanta, Georgia, USA, BTS provides services and support for PC and PC-related products. Its business strategy of providing a full range of customer service, training and multi-vendor support has proven very successful. BTS offers a complete menu of technical services for on-site, remote, depot and logistics support for its clients. Editors: for further information contact: In USA Regis McCafferty Vice President speed-trap, inc. Tel: (561) 997 6744 E-mail:email@example.com Scott Rooks President & COO BTS Tel: (770) 840 3289 Email:mailto:firstname.lastname@example.org In UK Malcolm Duckett VP Marketing speed-trap.com Tel: +44 (0)1635 230630 Email:email@example.com Eric Leach Eric Leach Marketing Ltd Tel:+44 (0) 20 8758 7587 Email:firstname.lastname@example.org This press release was distributed by ResponseSource Press Release Wire on behalf of Eric Leach Marketing in the following categories: Consumer Technology, Personal Finance, Business & Finance, Computing & Telecoms, for more information visit https://pressreleasewire.responsesource.com/about.