Barclays Asset Finance Banks On Chordiant Software To Enhance CRM Strategy Wednesday 27 June 2001 PDF Print Bank increases efficiencies, customer retention and sales processes with Chordiant ICIM and Marketing Director software infrastructure... Cupertino, Calif. and London -- June 27, 2001 - Chordiant Software, Inc. (Nasdaq: CHRD), provider of the Unifying Customer Relationship Management (CRM) Solution, today announced that Barclays Asset Finance has completed the first-phase implementation of its "Integrated Customer Solution" based on Chordiant's Intelligent Customer Interaction Management (ICIM) platform. Barclays Asset Finance (BAssF), one of the UK's leading suppliers of asset finance to the corporate market and a subsidiary of Barclays Bank, instigated the project to increase efficiencies and customer retention while improving sales processes. BAssF selected Chordiant over other CRM vendors for Chordiant's integrated business process engine and flexible infrastructure. Chordiant provided the best solution for BAssF's goal to integrate its disparate legacy applications and enrich its customer history databases with complete real-time information at multiple customer contact points. Historically, BAssF has operated its business through several individual legacy systems, that required different departments to support each system - this resulted in customer information being stored across a number of disparate databases. Chordiant's ICIM platform has delivered a complete picture of the customer across these disparate databases, and also enabled the standardisation and simplification of business processes. Phase One of the BAssF solution is now complete -- covering several service processes including the identification and verification of customers, handling routine inquiries, capital balance inquiries and customer maintenance. Phase Two of the program will encompass other service processes, together with core sales processes. The Chordiant Unifying CRM Solution has provided BAssF customer sales and service agents with a simple and flexible desktop system that supports inbound and outbound calls, letters and faxes, and enables fast real-time access to all data held in backend systems. The system now provides a single view of each customer. Paul Roberts, Operations Director at BAssF commented, "The Chordiant system has been extremely well received. The single view of all data relating to large and small corporate customers has enabled our users to become much more efficient in their daily activities. With fast response times and easily interpreted information, process times have been significantly reduced. An extreme example is that of a typical capital balance inquiry, reduced from five days to just a few minutes. With the advantage of a consistent, single user interface and intuitive process fulfilment, a rapid return on investment looks easily attainable when the sales processes are also implemented." Sam Spadafora, Chairman and CEO of Chordiant, said: "Barclays Asset Finance selected Chordiant on the basis of our strong integration capability. The flexibility of Chordiant's ICIM platform in communicating with legacy systems has really shone through and as a result of the implementation, Barclays Asset Finance can now offer an increased product and service range to its existing and new customers, increasing efficiencies and improving customer retention. "The announcement depicts a good relationship with a financial world leader and a key Global 1000 company in our customer portfolio. Barclays' support underlines our global position as the premier enterprise provider of customer acquisition, retention, relationship marketing, service and relationship management services." Phase Two of the BAssF program, scheduled to be completed later in 2001, is expected to support the sales services from quoting and creating a deal through to packaging up agreements and storing all the information in one place. ABOUT BARCLAYS ASSET FINANCE Barclays Asset Finance, a subsidiary of Barclays Bank plc, is one of the UK's leading suppliers of asset finance to the corporate market. Established over 60 years ago, Barclays Asset Finance provides asset finance to a broad spectrum of UK businesses through a number of innovative delivery channels which reflect the size of the deal and needs of the customer. From the large value end of the market where there is a requirement for financing assets of £20 million or more - such as oil rigs and passenger aircraft - to smaller ticket corporate deals arranged over the telephone in under four hours, Barclays Asset Finance can provide a focused and flexible service. Barclays Asset Finance is also a key player in the vendor finance market and provides own label finance for equipment manufacturers through its specialist divisions. ABOUT CHORDIANT SOFTWARE Chordiant Software (www.chordiant.com) delivers a Unifying Customer Relationship Management (CRM) solution based on Chordiant's branded platform strategy, the Intelligent Customer Interaction Management (ICIM) platform. Chordiant's ICIM platform provides highly scalable building blocks for developing and integrating flexible CRM solutions into customers' existing enterprise-wide systems. No matter how consumers choose to communicate with the enterprise - through branch locations, Web, e-mail, telephone or wireless access - the Chordiant Unified CRM Solution provides a real-time, single view of each customer and a consistent, personalised process for every interaction. It includes a comprehensive business process engine, which allows companies to implement best business practices across multiple touchpoints. As a result of Chordiant's sophisticated Marketing Automation Business Services, marketers can maximise their ROI through the creation, execution and refinement of sophisticated direct marketing initiatives that span both traditional and online channels. Chordiant empowers high-value contacts designed to retain customers, grow revenue and drive profits during every contact. Headquartered in Cupertino, California, and London, Chordiant maintains regional offices in Boston; Chicago; Dallas; Manchester, New Hampshire; New York; Brentford, UK; Amsterdam; Paris; Munich; Sydney and Melbourne. Safe Harbour This news release includes "forward-looking statements" that are subject to risks, uncertainties and other factors that could cause actual results or outcomes to differ materially from those contemplated by the forward-looking statements. For this purpose, any statements contained in this news release that are not statements of historical fact may be deemed to be forward-looking statements. Words such as "believes," "anticipates," "plans," "expects," "will," "would," and similar expressions are intended to identify forward-looking statements. There are a number of important factors that could cause the results of Chordiant to differ materially from those indicated by these forward-looking statements, including, among others, potential difficulties in the assimilation of operations, strategies, technologies, methodologies, and products of acquired companies; the risk of loss of key personnel of an acquired company; diversion of management attention from other business concerns; and business risks including the risk of variations in quarterly operating results, significant current and expected additional competition, and the need to continue to expand product distribution and service offerings. Further information on potential factors that could affect the financial results of Chordiant are included in risks detailed from time to time in Chordiant's Securities and Exchange Commission filings, including without limitation Chordiant's report on Form 10-Q for the quarterly period ended March 31, 2001, as filed on May 15, 2001 and the Annual Report on Form 10-K filed on March 27, 2001. Also, statements in this news release related to the expected benefits are subject to risks related to the timing and successful completion of technology and product development efforts; integration of the technologies into Chordiant's existing products; unanticipated expenditures; changing relationships with customers, suppliers and strategic partners; and other factors described in both the Securities and Exchange Commission fili by Chordiant with the Securities and Exchange Commission. 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