…Personalised Business Intelligence Delivered Anytime, Anywhere via Email, Web, Wireless and
MicroStrategy Incorporated, a leading worldwide provider of business intelligence software,
today announced the launch of MicroStrategy Narrowcast Server 7.1. A key component of the
MicroStrategy 7 Business Intelligence Platform, Narrowcast Server automatically delivers
personalised information to companies' employees, partners, customers and suppliers via
email, Web, PDAs, pagers and phones.
Narrowcast Server offers an intuitive subscription portal, high-performance delivery and
robust security, leveraging all of the analytical capabilities of the MicroStrategy platform
to intelligently distribute relevant business insight to any user.
MicroStrategy Narrowcast Server's open architecture allows it to be easily integrated with
existing infrastructures. Moreover, it overcomes the distribution limitations of other
business intelligence solutions. End users can access the out-of-the-box subscription portal
specifying what information they are interested in receiving, how they would like to receive
it and when the information would be most pertinent. Users can choose to receive the
information according to a schedule or a particular event such as a large customer deposit,
inventory shortage or database load.
Commenting on MicroStrategy's announcement, Bob Skeens, UK Country Manager, MicroStrategy,
said, "In such a highly aggressive market culture, it is vital that companies stay one step
ahead of their competitors. Narrowcast Server will help our customers significantly raise
their revenues and enhances their customer service through real-time, up-to-date reporting."
Version 7.1 of MicroStrategy Narrowcast Server offers many new features:
· Provides a subscription portal: Easy-to-use interface for user self-subscription built on
· Supports a company's multiple information sources: Message content retrieved not only from
relational databases, but also from XML files, web sites, ERP systems and transactional
· Supports over 270 delivery devices: Certified support for over 270 devices including
pagers, PDAs and cellular phones
· Supports many languages: new and existing languages supported are English, Spanish, German,
French, Korean, Japanese, Italian, Swedish and Portuguese
· Supports SMS format: Out-of-the-box delivery to SMS (short message service) enabled phones
MicroStrategy Narrowcast Server has been successfully deployed at over 200 customer sites.
Customers who have already upgraded to MicroStrategy Narrowcast Server 7.1 include Avnet
Corporation, Consors Discount-Broker AG, Excite Canada, Globeflow, JMA Systems, KeySpan
Energy, Patterson Dental Company and Samsung Capital.
About MicroStrategy Incorporated
MicroStrategy is a leading worldwide provider of Intelligent E-Business software and related
services. MicroStrategy's technology platform is creating a new generation of one-to-one
e-business solutions that enable global 2000 organisations to build personal relationships
with their partners, supply-chains, and customers. MicroStrategy delivers these solutions via
web, wireless, and voice. In addition to its industry leading technology, MicroStrategy also
offers a comprehensive set of consulting, training and support services for its customers and
MicroStrategy has approximately 1000 customers across such diverse industries as retail,
finance, telecommunications, dot-com, insurance, healthcare, pharmaceuticals and consumer
packaged goods. MicroStrategy also has entered into relationships with more than 270 systems
integrators, application development and platform partners. For more information, please
visit MicroStrategy's Web site: http://www.microstrategy.com
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