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Bertelsmann Company, empolis, joins Digital Rights Management Specialist’s Alliance Partner Programme to Offer Controlled Delivery Of Content

SealedMedia, a leading digital rights management (DRM) company that enables publishers to securely package and distribute all types of digital content on the Internet, announces today that content and knowledge management provider, empolis, has joined its Alliance Partner Programme.

Part of the Bertelsmann Mohn Media Group and with 400 employees worldwide, empolis is a leading provider of content and knowledge management solutions. Specialising on the XML platform, the accepted database storage standard, its software ranges from digital asset management systems, through content and catalogue management to intelligent search software and knowledge management. Customers able to benefit from the alliance include: Shell, John Wiley and Sons, Wolters Kluwer, VW Group, BMW, Rolls Royce, Siemens, Avon, Bosch and Nokia.

“Our aim is to transform information into value and deliver the right information, to the right people, at the right time,” explains empolis Managing Director UK, Jim Stock. “By joining SealedMedia’s Alliance Partner Programme we can meet these goals by offering our customers a concrete solution to protect their valuable content, throughout the creation, distribution and management phases.”

SealedMedia’s proven and widely deployed DRM technology allows content owners to seal content in a variety of formats (html, PDF, image, audio and video) and distribute it digitally to end users with powerful and flexible licence configurations in the knowledge that it always remains protected. SealedMedia’s solution is unique in that access rules are defined independently of the content which means the content owner has maximum flexibility to define the business model most suited to his online publishing strategy.

Many of empolis’ customers require content management and DRM solutions to ensure control of technical and time-sensitive material. Through a detailed audit trail, access can be turned off and the document recalled at any time even once it has already been delivered to the desktop. Also, due to the content being managed at a unit level, individual sections of a document (i.e. a report or book) can be made accessible at the publisher’s discretion.

“SealedMedia is thrilled to welcome empolis to the Alliance Partner Programme. empolis is a clear leader in the XML content generation space,” said SealedMedia’s Director of Strategic Alliances, Owen Kilbane. “The impetus now on publishers is to protect and distribute content online. Through the partnership we are able to offer a solution to this by giving back control to the publishers.”


About SealedMedia

SealedMedia’s content sealing solution enables publishers to increase revenues using powerful Internet content distribution. SealedMedia provides robust and persistent protection for multiple types of digital content, including pdf, html, gif, jpeg, and MP3 audio (Quicktime MOV will be available in 2001). Online publishers can improve their marketing and sales impact with personalised rich-media offerings through use of SealedMedia’s content sealing and licensing solution. This enables them to mix and match media, generate licenses in real time to create new business models and opportunities, and ensures unauthorised access to content is prevented.

SealedMedia has been selected by leading online content vendors around the world who sell online books, newsletters, financial research, music and more in the emerging $100 billion eContent marketplace. SealedMedia has sales offices in Beaconsfield UK, Munich, the Netherlands, San Francisco, Los Angeles, and New York.


Editorial Contacts

For SealedMedia:

Further information on SealedMedia – including interviews, reviews and photography – is available from Martin Brindley or Adrian Brophy at MCC International.

SealedMedia
Su Kent
Tel: +44 (0) 1494 687200
Email: info@sealedmedia.com

MCC International Ltd
Martin Brindley/Adrian Brophy
Tel: + 44 (0) 1962 888100
Email: adrian.brophy@mccint.com
martin.brindley@mccint.com

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