Company Rated Highest in Overall Satisfaction For Desktop Hard Drive Category
Western Digital Corporation has received Computer Reseller News' (CRN)
prestigious "Channel Champions" award for the eighth time. Western Digital
scored higher overall than any other hard drive manufacturer included in the
survey, ranking No. 1 in four of eight criteria and placing second in the
four remaining areas.
The Channel Champions award has been conducted by the publication for nine
years, and Western Digital is the only manufacturer to have received the top
honour every year the desktop hard drive category has been recognised.
For the Channel Champions award this year, more than 9,000 phone interviews
were conducted between February and April 2001. Solution providers rated
vendors, chosen according to CRN staff recommendations and market share
data, in 21 product and service categories. Solution providers first
considered and rated the relative importance of each criterion, then rated
their level of satisfaction with vendors for each.
"Our reseller programs, such as SelectWD, were created to maintain the
valuable connection between WD and its reseller partners through exclusive
toll-free phone support, monthly electronic bulletins and product training,"
said Arif Shakeel, chief operating officer for Western Digital. "Receiving
the important Channel Champions award from Computer Reseller News for the
eighth year is a sure sign that we're meeting - and always working to
exceed - our commitments to our resellers by providing the highest
performance and quality hard drives with the best customer service."
With more than 15,000 members, SelectWD provides resellers with exclusive
access to a range of services including promotions, product bundles,
marketing support, lead-generation activities and tradeshow and conference
According to CRN, "As today's storage and speed requirements heighten the
importance of PC hard drives, Western Digital is leading the way among its
peers." Resellers participating in the survey cited Western Digital's high
reliability and good technical support as main reasons for using WD
The eight areas rated for the award included product quality and
reliability; product compatibility and scalability; price/performance;
profitability; vendor responsiveness; product availability; marketing and
sales support; and technical support. An overall satisfaction rating was
given in each category by averaging the scores in each area. The award was
given to those vendors with the highest average score in each category.
To read the whole article you can log on to the CRN site at:
Other awards received by Western Digital include for the third year in a
row, being voted No. 1 in VARBusiness Magazine's 15th Annual Report Card
Survey Awards for overall excellence. The ARC Awards rated Western Digital
the industry's best in a range of specific categories that include product
availability, technical support, partnership communication and ease of doing
business, earning top honours and for delivering the best hard drive program
in the industry.
About Western Digital
Western Digital, one of the storage industry's pioneers and long-time
leaders, provides products and services for people and organisations that
collect, manage and use digital information. The Company's core business
produces reliable, high-performance hard drives that keep users' data
close-at-hand and secure from loss.
Applying its data storage core competencies to emerging markets, Western
Digital's new ventures meet the increasing demand for innovative information
management solutions arising from the proliferation of the Internet and
broadband services. Keen Personal Media helps cable TV MSOs build their
brand and revenue by providing personal video recording technology and
services. Connex designs Network Attached Storage products that enable IT
managers to quickly expand network storage. SANavigator develops and markets
software that simplifies the central management of Storage Area Networks.
SageTree is a software company providing enterprise manufacturing and supply
chain analytic applications.
Western Digital was founded in 1970. The Company's storage products are
marketed to leading systems manufacturers and selected resellers under the
Western Digital brand name.
Visit the Investor section of the Company's Website http://www.westerndigital.com to access a
variety of financial and investor information.
Western Digital is a registered trademark of Western Digital Technologies,
Inc. Keen Personal Media and TV4me are trademarks of Keen Personal Media,
Inc. Connex is a trademark of Connex, Inc. SageTree is a registered
trademark of SageTree, Inc. SANavigator is a trademark of SANavigator, Inc.
All other brand and product names mentioned herein are the property of their
Western Digital Europe
Tel: 020 8763 2241
Fax: 020 8763 2245
Tel: 01264 323 141
Fax: 01264 323251
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