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London-based customer management and support company iDesk pIc, today announced the appointment of Claire Harrold as Marketing Director, as part of its new management structure. Claire will be responsible for creating market strategy for iDesk’s new service offerings, including Call Centre Hotel and Intelligent Email, in addition to continued product marketing for established divisions, marketing communications and partnership alliances.

Claire brings to iDesk 12 years of marketing and sales experience within the technology and travel industries, both in the UK and overseas. Prior to joining iDesk, Claire was Head of Marketing for Europe’s leading business accelerator, GorillaPark, where she was responsible for developing business and marketing strategies for hi-tech start-ups as well as for GorillaPark itself.

Previous to GorillaPark, Claire was Head of Marketing in the UK for global car rental company, Avis, where she was responsible for directing and managing all discretionary business, which amounted to 40% of the company’s turnover.

“We are delighted to have attracted an executive of Claire’s calibre to our management team,” said Steve Berry, CEO at iDesk. “She has a highly successful background of producing quantifiable results and has the strategic capabilities, customer orientation and marketing knowledge to help us achieve our goal of becoming the UK’s leading customer management and support company.”


Notes for the Editor:

iDesk’s new offerings:

Call Centre Hotel provides access to a multi-media, fully-operational contact centre equipped with the latest technology for a limited period and at very short notice. Available 24/7, iDesk’s Call Centre Hotel enables companies to accommodate overspill for their established call centres, without incurring the delay or expense of building a new facility. In addition to the call centre itself, iDesk also provides various facilities such as meeting rooms, relaxation areas, office facilities and a supply of agents where required.

Intelligent Email, a service targeted at call centres and in-house customer service departments who receive high volumes of email and require a system to manage the workflow and reduce costs. iDesk’s Intelligent Email solution is available as a managed service, for enterprises that wish to outsource both the human and technical requirements, or the system can be purchased outright.

About iDesk

iDesk provides world class customer management and support solutions for contact centres and technology companies. Using its understanding of customer interaction, technology and business processes, iDesk supports its clients in creating and enhancing profitable relationships.

With acknowledged expertise in providing unrivalled customer and technical support, as well as a proven portfolio of products and services, iDesk is uniquely positioned to deliver effective customer management. Through a highly flexible, modular approach that is easily integrated with existing systems, iDesk reduces costs and increases revenue potential.

Current modules and services include: consultancy; web-based support applications (email management; workflow; knowledge-based self-help; electronic bill presentation and payment; automated web design), integration services, technical support, managed services and call centre facilities

Clients include: BT, Cable & Wireless, NTL, UUNet, Mirror Group and John Menzies. For more information, visit iDesk at:


Alex Murphy or Lisa Allen
Strategic Relations
(+44) (0)1494 434 434

This press release was distributed by ResponseSource Press Release Wire on behalf of Strategic Public Relations Ltd in the following categories: Consumer Technology, Personal Finance, Business & Finance, Computing & Telecoms, for more information visit