POINT, EIRCELL ALLIANCE EMPOWERS MOBILE STAFF WITH WIRELESS CRM Friday 10 August 2001 PDF Print Mobile sales and service staff are in line for new high speed, mobile customer relationship management (CRM) technology following news that Point Information Systems, Europe's leading e-CRM vendor, has joined forces with Irish mobile network operator Eircell, a member of the Vodafone Group. The partnership combines e-point, Point's advanced customer relationship management system, with Eircell's High Speed Network to give mobile staff practically instant access to customer records via PDAs, laptops or mobile phones. e-point's thin client architecture means that staff on the move can share exactly the same information as their colleagues in the call centre, branch distribution network or those working in back office and warehouse environments. By using Eircell's High Speed Network they can do so up to three times faster than before, easily matching the speed of the fastest dial-up desktop modems. Ms. Roisin Kehoe, Partnership Programme Manager, Eircell, said: "By partnering the skills and expertise of Eircell and Point Information Systems, we can offer this innovative wireless CRM solution which allows Point's customers to work remotely with high speed access to customer information. It enables companies to integrate mobile data services into their day-to-day business, and reap efficiencies and competitive edge as a result." According to Aberdeen Group Inc., a Boston-based IT market analysis firm, Europe currently holds a 12-month lead over the United States when it comes to integrating mobile technologies into customer relationship management applications. The new Point/Eircell solution is likely to play a leading part in maintaining that lead. Enabling mobile employees to access a complete, unified view of a customer's interaction with the company brings several benefits. While a sales representative is still in a meeting with the customer, integrated workflow in e-point can be executing the order fulfillment process. Escalating activity through the correct channels of the organisation ensures speedy distribution of the product with confirmation of the order issued by fax, e-mail or SMS. This immediate input of data while on-site improves the response time to the customer and avoids bottlenecks in the distribution line. Linda McNulty, business development manager with Point in Ireland, said: "Our partnership with Eircell means that we are now offering our customers added value by providing them with the benefits of high speed data on a GSM network. Sales people can now use e-point to check stock inventory levels, place the customer order and close the sale when on site, at the same speed as their office based colleagues." -ENDS- For more information: Beverley Mayle, Point Phone: 01753 748037 Email: email@example.com Web: http://www.pointinfo.com Sage Partnership Phone: 0118 934 4007 Email: firstname.lastname@example.org This press release was distributed by ResponseSource Press Release Wire on behalf of The Sage Partnership in the following categories: Consumer Technology, Personal Finance, Business & Finance, Computing & Telecoms, for more information visit https://pressreleasewire.responsesource.com/about.