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NeonHippo Can Turn Loyalty Into Revenue With Its Virtual ISP Product

Birmingham, UK, August 13th: NeonHippo, a UK based Internet Solutions Provider has announced the launch of its Internet services with a branded unmetered Affiliate ISP Programme. Aimed at organisations with a potential large ‘customer’ base – such as businesses, sporting clubs, unions, charities, educational faculties etc. – the programme guarantees affiliates a minimum monthly payment of £1 per customer signed up to the £14.99 unmetered service. The payment rises as more customers sign up.

“NeonHippo aims to develop online revenue generating associations by maximising the natural integrity of existing brand names,” explains NeonHippo Chief Executive Officer Greg Rudd. “As an affiliate our clients become Virtual Internet Service Providers (vISP) to their own customers. NeonHippo provides and manages the service in the background, and our affiliate companies provide their branding and presence. We handle the hosting, maintenance, support, customer care and all other aspects of the service, while they take onboard their own marketing and PR. More over, partners will receive a revenue share each month for subscribers who join through the service.”

As far as the affiliate’s customers are aware, the service is run by the organisation to which they have an association with – a football club or a High Street chain for instance. For the £14.99 monthly payment, the customer gets:

§ Unmetered Internet Access 24/7 with no call charges or set-up fees

§ Branding to fit in with the vISP’s existing on-line and off-line marketing strategy

§ 7 Email Addresses in the name of the affiliate partner

§ 10Mb Webspace

§ Access to more than 25,000 Newsgroups

§ Technical Support, charged at National rate

“NeonHippo offers one of the top unmetered services currently available in the UK,” continues Rudd. “ The service is a full FRIACO one so our affiliates can be sure they are giving to their customers a quality product at a very competitive price. We can configure our service so it dovetails into existing Internet and mail systems, meaning the vISP programme can be an extension of an organisation’s existing web strategy. Any e-mail newsletters, web-casts and other digital content programmes that are currently in place can be incorporated into the vISP service to give extra value-add to what is already an extremely competitive offer.”

NeonHippo has also already signed an affiliate agreement with 24-7Freecall who will offer the £14.99 service to home users from August 22nd. Internet users can sign up for this service at

Another eight undisclosed partner companies are currently signed up and will be launching unmetered access services over the next few months.

About NeonHippo (

Based out of offices in Birmingham, NeonHippo is a major pioneer of flat-rate Internet access services in the UK. The company was established in Birmingham in early 2000. NeonHippo is at the vanguard of the lobby to ensure that access to the Internet for all citizens is easy, affordable and represents good value for money. The company has advanced plans to offer a wireless service to corporate clients and will be launching a hosting subsidiary later this year. The ultimate aim of the company is to become platform agnostic and be able to deliver services to the consumer via any and all devices including PC, TV, mobile phone and PDA.

Lee Dixon, the ex-England and Arsenal footballer is a major shareholder and Non-Executive director of the company.

Further information about this company is available from

Technology Partners:

Viatel Global Communications Limited / NTL Communications

Viatel is the builder-owner-operator of state-of-the-art pan-European, trans-Atlantic and metropolitan fiber-optic networks and provider of advanced telecommunications products and services, including bandwidth, to corporations, carriers, ISPs, ASPs and SANs. Now part of NTL Communications, Viatel owns and operates a 2,200 kilometre advanced fibre-optic network linking 20 cities in the UK – a network that enables it to provide voice, data and Internet services throughout the UK. Viatel has more than 4,000 corporate clients in the UK, including 500 large blue-chip companies.

Murphx Virtual Innovative Solutions Limited

MurphX Virtual Innovative Solutions Limited is a dynamic company providing fully managed automated proprietary software and hardware solutions to various sectors of the IT industry.

Notes to Editors:

§ More information on NeonHippo‘s range of services is available at the website (

§ Photography, background material and interviews/comment regarding any of the information contained above are available from:

Greg Rudd
NeonHippo Limited

Paul Wooding
Account Director
RedEye Public Relations
T: +44 (0) 775 367 8326

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