SPEED-TRAP AND NETTEC LAUNCH WEB USABILITY AND ANALYTICS COLLABORATION AT CSSA'S WEB SITE EFFECTIVENESS SEMINAR Friday 7 September 2001 PDF Print Nettec's Site Lab offers unique, Fixed Price website monitoring and analysis tool and consultancy package. 10 September, 2001, London, UK - speed-trap, the world's leading web metrics and analytics company, today launched its web metrics, usability and analytics collaboration partnership with Nettec plc., a leading European digital solutions provider. The partnership was announced at the CSSA 'Web Effectiveness Seminar' at which speed-trap and Nettec were lead speakers. Nettec also introduced Site Lab, a website monitoring and analysis tool and consultancy package, developed with speed-trap. A recent Forrester Research survey concluded that Usability and Performance were some of the most important issues for repeated visits to a web site. After "High Quality Content" (80%), "Ease of Use" at 66% was the second most important issue cited. Nettec's new Site Lab offering is a unique real time website monitoring and analysis tool and consultancy package, which includes speed-trap's Prophet product. It provides accurate information on the actual performance delivered to browser based application users and web visitors in both intranet and internet environments. It achieves its unprecedented accuracy by using a unique, patent-pending technology that collects and records, directly from the user's browser, events that occur while the user interacts with the frames or pages that are being monitored. In this way, each web page or application monitors its own use. Site Lab is a fixed price product and consultancy package delivered on a server to run at a user's premises. It offers a rapid way to understand how usable and performant a web site is, identify problem areas and suggestions for improvement. Customers receive a detailed report on site usage, site performance and a systematic, heuristic analysis of site behaviour. Typical installation to deliverables time scale is between 4 and 6 weeks. "Site Lab is designed to help companies gain maximum value from their existing websites, by a combination of quantitative and qualitative analysis. Site Lab delivers focused recommendations for change based upon empirical data and expert opinion," said Richard Pryor, Consulting Director, Nettec plc. Malcolm Duckett, VP Marketing at speed-trap said, "We are confident that the combination of both companies' web monitoring, creative and analysis skills and experience will be mutually beneficial. Nettec's blend of digital technology, technical and creative skills allied to our world beating technology will, we are sure, make Site Lab an attractive proposition for many progressive online operators." About speed-Trap speed-trap is the world's leading web metrics and analytics company with headquarters in Newbury, Berkshire, UK and US offices in San Francisco, California and Boca Raton, Florida. The company builds the tools and technology that the emerging generation of business-quality Web sites, Web applications and wireless solutions will use to build fast, usable, efficient and profitable online operations. speed-trap was founded in January of 2000 specifically to exploit its patent-pending technology that allows a unique insight into how real users and customers interact with on-line applications. See http://www.speed-trap.com for further details. About Nettec Nettec plc - www.nettec.net (NTC: LSE) - has been helping FTSE companies gain a competitive advantage through digital technologies since 1995. Nettec offers clients tailored, cross-platform solutions, balancing a mix of internet, interactive TV and mobile technologies and delivers significant benefits on behalf of its clients. Listed on the London Stock Exchange, Nettec has more than 240 employees and has offices in London and Paris. Clients include BT, First Choice, Capita, AXA Investment Managers, Unilever and LeggMason Investors. Press Contacts Malcolm Duckett VP of Marketing Speed-trap Limited Tel: +44 (0)1635 230630 Fax: +44 (0)1635 230435 e-mail: email@example.com Eric Leach Eric Leach Marketing Ltd Tel: +44 (0)20 8758 7587 Fax: +44 (0)20 8758 7517 Email: firstname.lastname@example.org Sharon McKay PR Manager Nettec plc Tel: +44 (0)20 8255 4004 Fax: +44 (0)20 8255 4044 Email: email@example.com This press release was distributed by ResponseSource Press Release Wire on behalf of Eric Leach Marketing in the following categories: Consumer Technology, Personal Finance, Business & Finance, Computing & Telecoms, for more information visit https://pressreleasewire.responsesource.com/about.