Strategic Thought to Operate One of the First Affiliated IBM WebSphere Innovation Centres in Europe Thursday 4 October 2001 PDF Print Strategic Thought’s IBM WebSphere* Technology Centre has been in operation for twelve months and in that time it has proven to be a highly effective aid in helping clients and prospective clients understanding the IBM WebSphere platform in a "plug and play" environment. IBM has now appointed the technology centre as one of the first affliliated WebSphere Innovation Centres in Europe. Conveniently located in Wimbledon just miles from the City of London's financial district, Strategic Thought and the WebSphere Innovation Centre provide a good opportunity for customers to take a closer look at IBM's WebSphere platform. Richard Higgs, managing director of Strategic Thought said, "We are particularly pleased that IBM has acknowledged our work in this area and recognised our technology, demonstration and evaluation capabilities in the WebSphere Innovation Centre Programme. We have found that this forum allows customers to experience the impact and implications of the technology before they purchase, this actually serves to better qualify prospects and shorten the sales cycle." A number of IBM customers have taken advantage of the technology centre and have reported the process to be a positive addition to their decision making process. It has helped them to gain a better understanding of the WebSphere platform in general terms, as well as in relation to their specific development and production environments. Strategic Thought uses the WebSphere Innovation Centre for product demonstrations and as a chargeable "test centre" for applications built using live data and recreated in a customer's individual computing environment. An IBM certified consultant is provided by Strategic Thought to run the client's "test drive" to prove how WebSphere can fulfill their specific requirements. Once WebSphere has been selected and installed at the client's site, Strategic Thought continue to provide support and services such as additional consulting, project management, development services, implementation support and skills transfer. Guy Lloyd, Sales Manager, for IBM’s Application & Integration Middleware Business in EMEA said, "In the three years we have worked with Strategic Thought, we have been impressed by the company’s innovative and proactive approach. IBM looks to add value to our products at every opportunity and Strategic Thought’s WebSphere Innovation Centre and the technical and project management skills they have are an excellent example of added value in action." ENDS About IBM's (NYSE: IBM) WebSphere Software WebSphere is Internet infrastructure software -- known as middleware -- that enables companies to develop, deploy and integrate next-generation e-business applications, such as those for business-to-business e-commerce. WebSphere supports business applications from simple Web publishing through enterprise-scale transaction processing. WebSphere transforms the way businesses manage customer, partner and employee relationships. More information about the WebSphere software platform is on the Web at: http://www.ibm.com/websphere About Strategic Thought Limited Strategic Thought Limited is a Solutions and e-Engineering company with key customers in the finance, retail and telecommunications industries. Its core strengths are in deploying middleware solutions reliably and effectively to customers. The company's clear and consistent strategy based on excellence and fair value has led to a loyal customer base and growth of over 700% in the last three years. Strategic Thought customers using IBM WebSphere include, Criterion Assurance and Capital Radio Group. Strategic Thought was named Top Influencer in IBM Development Business Partner Awards for 2001. For more information on Strategic Thought please visit: http://www.strategicthought.co.uk/ Or contact: Richard Higgs Managing Director Strategic Thought Ltd Tel: 020 8410 4000 e-mail: email@example.com or Mary Phillips PR Artistry Limited Tel: 01491 636191 e-mail: firstname.lastname@example.org * Indicates trademark or registered trademark of International Business Machines Corporation. All other products or company names mentioned are used for identification purposes only, and may be trademarks of their respective owners. © Strategic Thought Ltd 2001, Active Risk Manager™ - UK Patent Pending 0025066.2 Active Risk Manager™, ARM™, Strategic Thought™ are Trademarks of Strategic Thought Ltd This press release was distributed by ResponseSource Press Release Wire on behalf of PR Artistry in the following categories: Consumer Technology, Personal Finance, Business & Finance, Computing & Telecoms, for more information visit https://pressreleasewire.responsesource.com/about.