PRESSWIRE SERVICE THAT HITS THE TARGET Monday 29 October 2001 PDF Print Stop spamming and start targeting! This is the business ethos that LIVEpresswire promotes for news releases issued on its service. There is no point in merely pushing a message out to countless sources just to record a high volume of mail if that source is not relevant. Says LIVEpresswire’s John Cox: “We are not interested merely in firing shots. We are more interested in hitting the right targets”. Staff at LIVEpresswire boast unparalleled experience in journalism having worked in the media in all its formats including print, broadcast, trade and new media, both in the UK and overseas. It is this depth of experience that ensures LIVEpresswire understands what the media expects and how to deliver – so a client’s message reaches its target as and when it should. Such diligence is essential if a story is to have maximum impact with news editors and specialist writers, especially as the flow of information reaching them is already vast and constant. What gives those who use this service the edge is the fact that LIVEpresswire works from a database of thousands of offline and online publications and writers. This database provides a truly comprehensive referencing tool from which to draw up a specially tailored list allowing LIVEpresswire to send a news story to all the most appropriate leading publications in a specified field; and to the most appropriate writers in those fields. Not only this, but LIVEpresswire informs clients of exactly where a release has been sent. Timing can be everything and that is why LIVEpresswire is careful to issue a release during business hours when the relevant people are available, and not in the evening when news editors and writers have left their offices. This meticulous attention to detail demonstrates that LIVEpresswire is best able to achieve the optimum coverage for its clients, no matter what section of the media is to be targeted. www.LIVEpresswire.com -- your direct route to the media t: 020 7630 8953 f: 020 7630 8554 or 0870 121 5572 e: releases@LIVEpresswire.com This press release was distributed by ResponseSource Press Release Wire on behalf of LIVEpr in the following categories: Consumer Technology, Personal Finance, Business & Finance, Computing & Telecoms, for more information visit https://pressreleasewire.responsesource.com/about.