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“New Economy” Network Integrator Bedrock Networks Launch
at LINX 7th Birthday Party

Bedrock Networks are delighted to announce their company launch at the London Internet Exchange Ltd. (LINX) 7th Birthday Party. Bedrock Networks are sponsoring the party, which is being held at the Cottons Atrium, Tooley Street, London on the 1st November. Key speakers at the event include Anwar Choudhury, Director of Technology Policy at the office of the e-Envoy, John Souter, LINX Chief Executive Officer and David Grant, Managing Director of Bedrock Networks.

David Grant, says, “We are delighted to be working so closely with LINX and to be sponsoring their 7th Birthday Party. We felt that given that over sixty percent of our business comes from the service provider sector and that we have been awarded the contract to supply LINX with Extreme Networks switches, this was the perfect platform to launch our company.”

Market Opportunity
The Network Integration industry has been going through some dramatic changes in the past couple of years. Most of the good Network Integration companies have been acquired, which in the majority of cases has not been beneficial to either the old company or to their customers. Many of the remaining Network Integrators operate “Old Economy” cost models, resulting in them being inflexible and expensive, whilst Value Added Distributors continue to struggle to find their role in the industry.

The Company
Bedrock Networks, the “New Economy” Network Integrator, has been launched to fill a gap in the marketplace. Bedrock is privately funded and managed by David Grant and Debbie Casey, a team with a proven track record and more than forty years networking experience between them. David and Debbie’s last major business success was Extreme Networks UK that they started in 1997, growing the business from zero to £25M in just four years. Prior to this David was UK Sales Director for Bay Networks UK, which grew from £4.5 to £130M over the 4.5 years period of his involvement; Debbie previously worked for a number of major manufactures and network integrators, including Cabletron and Datarange, specialising in new business sales and major account management.

Bedrock’s “New Economy” model is a new concept in the networking marketplace – it is the first Network Integrator of its kind. Bedrock differs from the “usual” Network Integrators in that their own staff focus exclusively on Sales, Marketing and Relationship Management, whilst they partner with Best of Breed Hardware, Software and Service Providers to provide total solutions to their customers. Bedrock has decided not to proactively sell Cisco’s and Nortel products, as they know that by selecting “Best of Breed” technologies they are able to design and implement higher performing networks that scale without incurring additional unnecessary upgrade costs. To further reduce customers’ cost of ownership, Bedrock market their services as “Flexible Professional Services Units” allowing customers to order units in advance and then call them off as needed. This flexibility ensures that customers are able to augment their internal skills with those of Bedrock on a project by proj!
ect basis. This focus coupled with service SLA’s and finance options ensure that Bedrock are ideally positioned to assist customers with the full life cycle costs associated with building, managing and maintaining high performance data centers and network infrastructures.

Bedrock’s “Best of Breed” portfolio currently included the following technologies and vendors:
LAN/MAN Gigabit Ethernet Switching & Routing – Extreme Networks
Firewall/VPN – NetScreen
Caching & Server Load Balancing – ClickArray Networks
WAN Traffic Shaping – Packeteer
Network Storage – BlueArc


About Bedrock Networks:
Bedrock Networks is a “New Economy” Network Integration Company focusing on the provision of “Best of Breed” high performance products and services. Bedrock’s comprehensive relationship management program and “Flexible Professional Service” offerings provide a unique framework allowing Enterprise and Service Provider customers to partner with Bedrock on the design, implementation, operation and life cycle maintenance of mission critical IP Backbone Networks and Data Centers. By working in partnership with Bedrock Networks, customers are able to significantly reduce their total cost of network ownership whilst ensuring maximum network availability and performance.

Bedrock’s Partners include: Extreme Networks, NetScreen, ClickArray Networks, Packeteer, BlueArc, Vital Networks Services, PRTsystems and their customers.

About LINX:
Founded in 1994, The London Internet Exchange Ltd. (LINX) is the largest and most successful Internet exchange point in Europe with a world-class reputation for quality, performance and technical excellence.
A neutral, not-for-profit partnership between Internet Service Providers globally, LINX provides a physical interconnection for its members to exchange Internet traffic through co-operative peering agreements.
Established Internet Service Providers are welcome to join the LINX, whether UK or overseas based. There are, however, some criteria to be met in order to become a Member. These criteria are clearly laid out in the LINX Memorandum of Understanding (MoU), which Members must agree to adhere to.


For further information on Bedrock Networks contact:

David Grant
Managing Director
Bedrock Networks
Tel: 07715 490725
E-mail: dgrant@bedrocknetworks.co.uk
Or
Kirsty Lewis
PR Consultant
Tel: 07977-935818
E-mail: pr@bedrocknetworks.com



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