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Platform Computing Launches Direct and Channel Sales Strategy


Platform Computing, the leader in distributed computing software, today announced the appointment of Peter Roberts as Director of UK Sales to define and lead Platform’s direct sales and channel strategy. Roberts joins Platform from IXOS Software, where he was sales and marketing director.

With nearly 20 years industry experience, Roberts will report directly to Alain Wiedmer, vice president, Europe. He will manage, recruit and target the direct UK sales force and create news strategic alliances with original manufacturers (OEMs), independent software vendors (ISVs) and system integrators.

Roberts explains, “Building strong, collaborative channel relationships in the UK is a critical part of our future success and continued profitability. Platform has become a market leader through its advanced products and solutions-- including our Linux offerings and our new Grid Suite, which are able to run on any hardware platform and integrate with any software. Since Distributed computing is inherently heterogeneous, this cross-platform functionality is a tangible and compelling message.”

“Peter’s role is fundamental to our sales and channel strategy and is a testament to our dedication to the UK channel,” comments Alain Wiedmer, vice president, Europe, Platform. “Peter’s proven experience will help us maintain and accelerate our growth in the UK.”


Roberts will be tasked with developing each of Platform’s key markets; including computer manufacturing and EDA, financial services, industrial manufacturing, government and life sciences.

During his time at IXOS, the leading SAP archiving solution provider, Roberts achieved 100% growth of the UK sales pipeline, making it the highest performing region in the group. Prior to this Roberts was Head of EDM Sales at SER UK, the Document Management Company, where he achieved 150% sales growth, again making his region the highest performing in the company. Roberts started his career in IT at PAFEC Software Solutions, where he rose through the ranks from programmer to UK head of EDM Sales. He established PAFEC ‘s document management product in the UK market and took it the status of acknowledged market leader.

Platform’s network of global resellers offer Platform solutions in Canada, China, Europe, Israel, Japan, Korea, Norway, Poland, Singapore, Sweden, the U.S. and Taiwan. Platform’s global partners currently include system vendors such as Compaq, HP, IBM, Sun and SGI. Compaq is the first partner to announce plans to make Platform Grid Suite available on its high performance servers to provide a ‘Grid-enabled’ solution. The company also has ISV alliances with ANSYS, Avanti, Cadence, Fluent, LION Bioscience, SAS and Synopsys.

Platform delivers a broad range of distributed computing solutions, including workload management with Platform LSF, resource management with Platform SiteAssure and performance management with Platform Explorer and Analyzer. Platform recently announced the release of its Platform Grid Suite, the industry’s most powerful and comprehensive commercial Grid computing solution, which integrates Platform’s distributed computing software with open source components from the Globus Toolkit™ and data management components from AVAKI.


About Platform


Platform is the world’s leading distributed computing software provider, with desktop to Grid solutions that allow organisations to dramatically improve time to market and quality of results, while maximising their I.T. investment. Platform has strategic relationships with industry leaders including Compaq, HP, IBM, SGI, Sun, LION Bioscience and SAS and its open, scalable software solutions are the choice of more than 1,500 result-driven organisations around the world. Platform is a private company with 400 employees in 14 offices in North America, Europe and Asia.


For more information visit http://www.platform.com


For more information, please contact:


Richard Bennett or Tamsin Keynton
MCC International
Tel: +44 (0)1962 888100
Fax: +44 (0)1962 888125
Email: richard.bennett@mccint.com
tamsin.keynton@mccint.com


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