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PRESS INVITATION GSM Cannes, France



WHEN: Tuesday 19th - Thursday 21st February

Slots available between 09 00 and 19 00



WHERE: Hospitality Suite, "Tramontane" Noga Hilton Hotel



WHO: Tushar Shah, EMEA Business - Development Manager


Olivier Goldenberg, 3GSM Business - Development Support team


Jean-Paul Desperques, 3GSM Business - Development Support team



WHAT: Demonstration of Voice Quality Demonstrator - maximising ARPU(average revenue per user) for operators



VOICE QUALITY



Now that coverage and cost per minute are no longer issues, voice quality, particularly on wireless calls, is the most critical carrier issue. Furthermore, voice enhancement systems play an important role in improving audio quality for voice over IP (VoIP) systems and voice recognition accuracy for enhanced services, such as voice-activated dialling.




VOICE QUALITY DEMONSTRATOR



The Voice Quality demonstrator is a very compact unit that enables the customer to tap into any mobile network in the region and check for voice quality. At a press of a button, the customer can experience the significant quality uplift all in real time on a real network. The customer can also compare this improvement with other service providers in that region. The real time aspect and using the "live network" makes this demonstration very realistic and enables busy executives to experience the demo in the comfort of their meeting rooms in a short space of time. The Sonata Studio Sound technology gives a significant uplift in quality that could result in increased revenue (ARPUs) and helps to minimise the churn due to degraded quality.



This offering comes from NMS' Voice Enhancement and Echo Cancellation Business, recently acquired from Lucent : it spans a line of systems that telecom carriers deploy in central offices and mobile switching centres in order to achieve consistently clear audio quality.




ALSO AT CANNES : NMS HEARSAY



Part of NMS' Network Solutions business, NMS HearSay is the first open, complete solution that enables wireless operators worldwide to voice-empower innovative new services. Building on years of successful innovation in communications technology and products, NMS has developed a complete system for offering personalised voice services to wireless subscribers. NMS HearSay integrates best-of-breed voice-enabled applications, such as voice activated dialling and personal voice portals, with technologies such as ASR, TTS, and VoiceXML, allowing wireless operators to maximise new sources of revenue and increase subscriber minutes, while simultaneously reducing churn. By deploying NMS HearSay, wireless operators easily and cost-effectively can give their customers what they want today, and tomorrow.




NMS COMMUNICATIONS



NMS Communications designs, delivers and supports systems and system building blocks for the most innovative voice services on wireless and wireline networks. NMS products and services help the world's top communications equipment suppliers, solution developers and service providers bring their applications and services to market faster and at lower costs. NMS has four core business units : Platforms and Services, Voice Enhancement Systems, Network Solutions and Network Infrastructure.




If you would like any further information on viewing the demonstration or having a briefing at Cannes on NMS HearSay with Brian Demers, Vice President and General Manager of Network Solutions or Eric Boniface, Director, Corporate Business Development, please contact:



Gillie Tennant/Kim Polley
Brodeur Worldwide
Telephone 01753 44 88 36
gtennant@uk.brodeur.com


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