Expands technical support and sales for IBM's networking, PowerPC, InfiniBand products
The Contributor., an Avnet Company, and IBM have signed a Europe-wide distribution agreement, effective immediately, under which WBC will provide sales and technical services to support IBM Microelectronics' products in all European countries.
WBC, a specialist semiconductor distributor within Avnet Electronics Marketing EMEA, will support a wide array of IBM's innovative microelectronics solutions, including set-top box, wireless, InfiniBand, packaging and interconnect products. The agreement also includes IBM's market-leading switching fabric, its IBM PowerNPGS3 network processors and a host of popular PowerPC solutions such as the low-power NPe405L and NPe405H embedded cores.
Klaus Mueller, President of WBC, sees great promise in this agreement: "Our relationship with IBM - a legendary brand name - further underscores WBC's commitment to improving service and support, especially in the area of network processing, where IBM's innovation will be key." Mueller said the agreement is a perfect example of a "creative relationship" aimed at helping both companies and customers grow. "This new relationship fits our partner and product philosophy of incubating innovation," he said. "We will offer high-tech solutions to bring competitive advantage to our customers."
Stephane Rosa, Technical Director of WBC, adds: "With IBM's product portfolio we are able to enhance our solution provider strategy. WBC, with IBM's Power PC family, can now offer embedded controllers up to 200 MIPS, combined with the know-how of such a leading high-tech company."
"WBC brings a combination important to the semiconductor market - technical ability, first-class support and field application engineers with a deep level of experience," said George Silva, worldwide vice president for distribution in IBM's technology group. "This agreement increases efficiencies for the many end-customers interested in IBM's best-of-breed microelectronic solutions and helps IBM target the right customer at the right time." He said the deal will also help IBM introduce new product more rapidly throughout the continent.
IBM Microelectronics is a key contributor to IBM's role as the world's premier information technology supplier. IBM Microelectronics develops, manufactures and markets state-of-the-art semiconductor and interconnect technologies, products and services. Its superior integrated solutions can be found in many of the world's best-known electronic brands.
For more information, visit: http://www.chips.ibm.com
Founded in 1998, WBC -'The Contributor.', is an Avnet Company. The 'Contributor.' concept - CONsultant and disTRIBUTOR - is based upon the idea of supporting the customer not just in the component sourcing phase but from the very early design stages.
Since its inauguration, WBC continually strengthens its position in the European market for semiconductor distribution. The Munich-based Distributor is a separate specialist semiconductor distributor within Avnet Electronics Marketing EMEA and uses Avnet Logistics as its technical and logistical backbone.
WBC employs more than 25 field application engineers who are experienced in R&D and now work directly with customers on demanding projects. Currently, WBC operates 24 offices in 13 European countries and represents 13 semiconductor manufacturers.
More information can be found at http://www.wbc-europe.com
For further information about:
Tracey Farrant/ Jonathan Batty
Tel: 01753 790700
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