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PowerDsine Selected from 1000's of Hopefuls as Strongest Technology and Business Potential Company of 2002

AMSTERDAM, June 27 , 2002 - PowerDsine* was chosen as the most outstanding emerging hi-tech company of 2002 at this week's UpStart Europe event in Amsterdam. The company was selected from thousands of other private tech companies at Tornado Insider's annual gathering of investors, entrepreneurs, innovators, venture capitalists and investment bankers to the technology industry.

PowerDsine was awarded first place at the UpStart Europe conference for its ground-breaking work in developing Power over LANTM technology that enables the convergence of data and power over the standard LAN network infrastructure. The winner was chosen following presentations by the top
ten finalists, by a judging panel comprised of representatives from PriceWaterhouse Cooper's and Silicon Valley Bank and the 400 delegates attending the event.

The challenge of narrowing the list of thousands of candidates to the final 100 was spearheaded by Tornado Insider, in conjunction with industry insiders and high tech analysts as well as sector and regional specialists throughout Europe involved in all areas of technical expertise from nanotech technology to chips. The selection criteria they adopted to determine the final shortlist was:


* Delivering an innovation that shows the promise of setting new standards.

* Introducing a major new audience.

* Supplying a key piece of the ICT infrastructure.

* Commanding a significant customer base.

* Having the potential to become a global brand or standard.

* Influencing a major market.

* Receiving a significant amount of funding.

* Having a strong valuation for a future IPO.


"PowerDsine has been selected from the elite of Europe," said Timothy Weeks, Tornado Insider's Senior Research Analyst. "The company has clearly demonstrated that the technology they are commercialising today will change the way things are done tomorrow. Their technological leadership in developing the worldwide standard has also been most impressive, as has the speed of adoption by users - including most of the major world-wide communications giants."

"We are delighted that our efforts have been recognised by such an influential list of industry experts and from such an impressive array of contenders." said Igal Rotem, CEO of PowerDsine. "This is a great endorsement of our belief in the ability of Power over LAN technology to change the corporate networks of tomorrow. It takes us another step closer to realising our goal of making the enterprise Ethernet network as reliable and cost-effective as the traditional telephone network."

About PowerDsine

PowerDsine is the leading player in Power over LANTM technology providing the ability to deliver both power and data over a single network cable. PowerDsine offers converged power and data solutions to corporate users via its own range of equipment and via OEM agreements with the leading communications equipment manufacturers in the telecom and datacom industries. PowerDsine's product line offers a variety of Power over LAN midspan devices as well as integrated solutions, which are embedded directly into Ethernet switches. PowerDsine is a founding member of the IEEE 802.3af Task Force leading the development of an industry standard for remotely powering Ethernet devices over the LAN infrastructure. In April 2002, PowerDsine was also named number 69 on Deloitte Touche
Tohmatsu's European Technology Fast 500, a ranking of the 500 fastest growing technology companies in Europe.


http://www.powerdsine.com


2002 PowerDsine all rights reserved. PowerDsine is a trademark used under license by PowerDsine. All other logos, brand names and product names are trademarks of their respective companies.

For additional information please contact:

Dianne Canham/Nicola Alvey

éclat Marketing

Tel: +44 118 989 5600

E-mail: Dianne@eclat.co.uk

E-mail: Nicola@eclat.co.uk

This press release was distributed by ResponseSource Press Release Wire on behalf of eclat Marketing in the following categories: Consumer Technology, Personal Finance, Business & Finance, Computing & Telecoms, for more information visit https://pressreleasewire.responsesource.com/about.