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Leading Jeweller Selects New ‘Nearcode’ Product

Capscan, the supplier of UK and international address management and data capture software, today announced that Goldsmiths, the nation’s leading quality retailer of jewellery and watches, has installed its new Nearcode product in its call centre to provide customers with details of their closest store.

The leading supplier for Rolex, Cartier, Omega, Gucci and Tag Heuer, Goldsmiths offers its customers an insurance service for their valuable items. When dealing with the replacement of lost or stolen items, many products cannot be sent out by post. The call centre staff use Nearcode to help speed up the insurance claim process by immediately informing customers of their closest store to replace the lost or stolen items.

“We have been using Capscan’s solutions in-store for many years,” explains Peter Frost, Head of IT, Goldsmiths Group. “When we decided to provide details of our nearest stores through the call centre, Capscan’s product was an obvious choice. From past experience we knew that the solution would be easy to integrate into our own systems and, as we have been able to liase closely with Capscan’s technical team, every installation has been trouble free.”

Nearcode provides a fast and accurate way to return the location of the nearest outlet to a specified address by simply entering a postcode. Using the geographical information inherent in a postcode, the software will return a list of the nearest locations from a pre-stored set of data, such as retail outlets, service centres, or regional offices. It also features a ‘Radius’ option, which allows the user to request all or restrict the number of branches within any radius.

Frost concludes, “Using Nearcode’s radius option we can ensure the information we give to customers is always relevant. Nearcode is a genuinely useful addition to Capscan's address management portfolio”

The product’s design means it is very easy to install and use. The format of the Nearcode database is very user-friendly, making it incredibly easy to maintain, requiring absolutely no re-building in order for the Nearcode programme to recognise any changes. This means that details of stores can be amended or deleted, and new records can be added, which are immediately recognised, a feature rarely found in all the other Nearest solutions.

About Goldsmiths Group

Goldsmiths, founded in 1778, have 165 stores nationwide and is the nation’s leading quality retailer of jewellery and watches. In 1919 a Goldsmiths store was selected by Rolex to be the first agency in the British Isles. Today, Goldsmiths is the leading supplier for Rolex, along with Cartier, Omega, Gucci and Tag Heuer. Each store has a wide choice of fine, high crafted jewellery and superb collections of giftware. Many ranges, including the Millennium Collection of diamond rings and jewellery are exclusive. Call 0800 465376 for further information or see

About Capscan
Capscan is the leading supplier of international address management and address data-capture software. The company’s flagship product, Matchcode, is a fully functional address management system, available as a stand-alone programme for data capture, a web-based tool for online data capture and as a tool for batch cleansing of commercial databases. Through its strategic partnership with Uniserv GmbH, Capscan can now support comprehensive address datasets for most European countries, including UK, Germany, France, Spain, Italy, Netherlands, Austria, Switzerland, Belgium, Luxembourg, Portugal, the United States of America and Scandinavia. In addition, Matchcode UK address data can be integrated with; Ordnance Survey data sets - to allow mapping and logistics rationalisation. Capscan are also experts in the integration lifestyle and other data sets into address databases to support and rationalise canvassing or marketing activities throughout Europe. For more information see:

Editorial Contacts

Review copy, additional interviews and photography are all available from Nicola Welch or Tamsin Keynton, MCC International Ltd.

MCC International Ltd
Tel: 01962 888100

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