New Reseller Partner Program Looks To Treble Channel Presence
Ipswitch, Inc., a leading supplier of Internet productivity software for Windows, today announced it has begun a major push to increase its number of reseller partners in the European, Middle East and African (EMEA) markets. The new program, which includes incentives such as product discounts, qualified sales leads, technical support and training, aims to triple the existing number of top level partners and expand its overall partner base. Ipswitch currently has partners in more than 20 EMEA countries.
“Ipswitch has developed a solid reputation in an industry that can change overnight,” said Paul White, Ipswitch’s managing director, Europe. “We are successful because we know what works: high-quality software that is easy to sell. Partnering with Ipswitch enables resellers to increase their sales by capitalising on our expertise and our commitment to making them successful. This program is a fantastic opportunity for resellers looking to improve their bottom lines.”
Ipswitch is reputed for its high-quality, powerful software that is easy to install and use. Its award-winning products include WS_FTP Pro and WS_FTP Server, which provide millions of users the most professional way to transfer files; IMail Server, its NT-based Internet messaging server that is a leading alternative to groupware products and provides e-mail to more than 50 million users worldwide; IMail Anti-Virus and WhatsUp Gold, its network management package that keeps networks up and running 24/7 for more than 23,000 companies world-wide.
Ipswitch, which has a sales and support office in Amsterdam, is looking to expand its already strong EMEA presence. Its Reseller Partner Program is ideal for system integrators, VARs, Internet Service Providers and network resellers located in the EMEA region.
The program consists of three levels of involvement: Ipswitch Authorised Reseller Partner, Ipswitch Silver Reseller Partner and Ipswitch Gold Reseller Partner. At each level, participating resellers receive discounts on Ipswitch products, sales leads to grow business and sales and technical support training by an Ipswitch distributor. Resellers participating at the Silver and Gold levels enjoy greater product discounts, listing on Ipswitch’s Web site and customised sales training.
In addition to the program benefits, Ipswitch exhibits at major IT trade shows, advertises in industry publications and conducts direct marketing campaigns to generate sales leads for participating program partners.
Software resellers interested in joining the Ipswitch Reseller Program can go to Ipswitch’s Web site at ( http://www.ipswitch.com/emea).
Founded in 1991, Ipswitch, Inc. develops easy-to-use, affordable, Windows-based software products that enhance the productivity of users from consumers to IT professionals. Its product family includes WS_FTP Pro, the world’s most popular FTP client, with 128-bit SSL encryption and tens of millions of users; WS_FTP Server, with 128-bit SSL encryption, the first industrial-strength, full-featured FTP server for Windows NT/2000; WhatsUp Gold, a leading network mapping, monitoring, notification and reporting tool monitoring over 23,000 customer networks worldwide; IMail Server, the leading Internet messaging server for small and medium size companies and ISPs, with 50 million seats; and IMail Anti-Virus, powered by Symantec’s CarrierScan™ and fully integrated with IMail Server, a powerful and easy to administer, all-in-one anti-virus solution - all designed to enhance mission-critical business solutions. Ipswitch products set new standards for functionality, performance, reliability and interoperability, while providing the foundation for corporate internetworking, and are available directly from Ipswitch and through distributors, resellers and OEMs worldwide.
For product and sales information, contact Ipswitch, Inc. via e-mail firstname.lastname@example.org; or visit the Ipswitch Web site at http://www.ipswitch.com .
Review copies, interviews, screen shots and information for all Ipswitch products are available from Martin Brindley and Adrian Brophy at MCC International.
Martin Brindley / Adrian Brophy
MCC International Ltd.
T: +44 (0)1962 888100 / F: +44 (0)1962 888125
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