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PR Showcase 2003, the UK’s largest PR conference for PR and media professionals is to launch its new look website ahead of its conference on 23rd and 24th September 2003.

The re-vamp comes after accessing users requirements offline and via WebtraffIQ’s web measurement service, which has been analysing the behaviour and patterns of online visitors. The new website took a week to complete by dng, and will be up and running by 22 August 2003.

Richard Weston, Managing Director at Evensis, the event management company who are organising the event comments, “We wanted to display the array of guest speakers, conferences, workshops and exhibitors in an easily digestible format. The new website reflects our printed publicity and features our online booking form.

Weston adds, “We are pleased with what the design agency dng have delivered for us, and expect the design to have an huge impact on how visitors surf and interact with the website. The new PR Showcase website is also more search engine friendly, and this was something that we were keen to incorporate into the design structure, because so many media professionals use the Internet as their primary research tool.”

The website promotion is to be supported by direct marketing [mail outs] and online PR, search engine marketing and optimisation [SEM / SEO], including submitting it to major search engines and directories and telesales.


----Notes to editors----

This press release in available in PDF, plain text and Word formats.
The media spokesperson for The PR Showcase is Richard Weston, Managing Director at Evensis.

About PR Showcase:

The fourth PR Showcase takes place in London on Tuesday 23 and Wednesday 24 September 2003.

This is a unique combination of conferences, workshops, exhibition and networking opportunities bringing together professionals on both sides of the industry – agency and in-house.

The PR Showcase programme has been organised with the help of Leeds Business School's Centre for PR Studies and is presented in association with PR Week the Publicity Club of London and the support of its commercial partner web analytics tracking agency WebtraffIQ



Contact: Joanna Robinson

Evensis Limited Columbus Quay, Riverside Drive, Liverpool, L3 4DB

Telephone: 0151 726 9002, Fax: 0151 726 8228
Email:, Website:

Elemental PR:

Contact: Tim Gibbon, Account Director

Elemental PR, Email:
Direct Telephone: +44 [0]20 8586 5767, Mobile: +44 [0]7930 375663,
Fax: +44 [0]870 1308135, Website:

Address: 7 Goodge Place, London, W1T 4SF, UK


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