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Clerkenwell, London – SME businesses can now transform their trading capabilities with larger organisations by integrating their systems automatically with large partners and customers. Masterlink today launches a fully hosted solution for e-trading integration called masterlink Express designed specifically to provide cost effective e-trading capabilities for SME companies.

“Many small companies can’t pursue new business opportunities and reap the benefits of integrated electronic trading because they don’t have the resources to research, develop and implement secure, sophisticated e-trading systems," comments Julian Brooks, Director, masterlink. "Masterlink Express solves this problem. It enables all processes, from stock ordering to invoicing, to be seamlessly integrated with the electronic requirements of a company’s trading partners. This means there is greater opportunity for organisations to engage with big players who, increasingly, will only partner with other e-enabled vendors."

Using masterlink Express, organisations can realise automatic e-trading with key partners very quickly, bypassing the need for a time consuming, complicated and expensive IT implementation. The masterlink solution is the first to provide a seamless end 2 end electronic link between the back office and trading partners as an outsourced solution - an industry first for Sage products.

In practice, masterlink Express integrates an SME’s front and back office systems with those of their customers and suppliers, catering for all document formats that enter and exit the infrastructure. Automating such data exchange will enable huge savings in time and administration and provide a significant boosting a company’s partnership capabilities.


About masterlink

Masterlink has specialised in electronic trading solutions since 1995 and now provides tailored solutions to businesses in all sectors, ranging from food supplies to the telecommunications industry. With clients ranging from SME’s to the FTSE 100, masterlink provides the UK’s leading business’s with e-trading solutions and strategies to improve operational efficiency and reduce costs while combining past, current, and future technology. Masterlink’s core skill set is the electronic management of business process’s , the translation, manipulation, switching and routing of data. Coupled with this is the auditing and tracing of all electronic process’s to provide visibility to the client.

Self financed and privately owned, masterlink has grown organically and has invested heavily into its products and services in recent years. With over 500 clients world-wide, masterlink has extensive experience in providing business’s with solutions that integrate seamlessly with the backoffice. Whether locally hosted on the clients site or run as an outsourced masterlink managed service, masterlink provide support to suit the specific requirements of each client.

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