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SMS Aid Limited has been granted permission by the Inland Revenue to claim the tax rebates on donations made under the Gift Aid scheme on behalf of charities using their fundraising initiative.

SMS Aid Limited ( is a private company that owns a 100% opt-in, profiled database of UK mobile phone owners. Their income comes from reputable advertisers paying them to send relevant SMS text messages promoting their products and services to those phone owners.

In return for bringing new mobile owners to their database, charities are paid 10 pence for each new mobile owner introduced and 5 pence for every message SMS Aid send to each of those phones.

Phone owners can either be paid 5 pence to receive each message, or they can elect to donate that payment also, under the Gift Aid Scheme where appropriate.

‘We are one of just a handful of companies that are allowed to reclaim the tax rebates on behalf of charities’ comments Tony Price, founder and Managing Director of SMS Aid. ‘It has taken us some time to achieve this, but it demonstrates our commitment to offering UK registered charities an additional revenue stream, free of charge’.

More information:

Tony Price 01296 620500

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