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Anti-Spam Leader Expands International Operations in Advance of Growth in Foreign Language Spam


Keeping ahead of the global growth of spam, Brightmail, the anti-spam software leader, continues its international expansion by opening new anti-spam operations in London, UK; Munich, Germany; and Sydney, Australia. The London and Sydney offices will be the regional headquarters of their respective regions, EMEA and Asia Pacific. Brightmail’s most recent global plans include an investment in more localized language support to combat the globalization of the spam problem and the opening of a new anti-spam monitoring and management center for Asia-Pacific.


Brightmail® Anti-Spam was designed to stop spam in all languages and has been at the forefront of protecting customers from foreign language spam since its introduction in 1998. Brightmail pioneered the anti-spam fight in EMEA by opening European offices in Amsterdam in 2000 and Dublin, Ireland in 2002. Its newest office in Sydney, Australia will drive the company’s efforts to stop the spam growth in Asia Pacific. International markets continue to be a strong source of new business for Brightmail, with more than 20% of Brightmail’s new business in the fourth quarter of 2003 coming from Europe and Asia-Pacific. Brightmail forecasts that as much as 50% of its new business over the next three years will be generated by customers outside of the U.S.



Spam impacts businesses, Internet service providers (ISPs) and the general public on a global basis everyday. Worldwide, spam has grown from 7 percent in 2001 to 60 percent of all Internet email as of January 2004. Brightmail has also seen an increase in spammers launching targeted spam attacks in languages specific to a country or region. While English-language spam remains the most common (80% of all spam), other languages showing an increase in spam include Chinese, Korean, Spanish, German and Portuguese. Recent Brightmail statistics have shown that Chinese-language spam is the fastest-growing category of foreign language spam.


“Spam knows no boundaries, and neither does Brightmail,” said Enrique Salem, president and CEO of Brightmail. “It has become a worldwide epidemic and Brightmail has been at the forefront of the fight against spam, deploying our industry-leading technology at a global level, and opening Brightmail Logistics and Operations Center (BLOC) facilities worldwide.”


Brightmail’s global anti-spam performance relies on the unique Brightmail technology behind its industry-leading anti-spam solutions, including the Brightmail Probe Network and BLOC facilities. As a result, Brightmail will be setting up a third BLOC in Taiwan to join Brightmail’s existing BLOC installations in San Francisco and Dublin, Ireland. The new BLOC in Taiwan will better enable Brightmail to detect and block the growth in Asian language spam.


The new BLOC in Taiwan will extend the capability of Brightmail’s BLOC infrastructure to a truly global scale. Working in close unison, the BLOC installations in San Francisco, Dublin and Taiwan will provide constant monitoring of spam activities by providing 24x7x365 coverage to customers in all regions of the globe.


“Brightmail is dedicated to eliminating the spam problem, already operating the world’s most effective anti-spam operation on three continents, processing over 85 billion emails a month and blocking almost two billion spam messages a day, for over 300 million end-users,” said Ken Schneider, CTO of Brightmail. “Despite new laws and greater public awareness, spam continues to undermine trust in email. By extending our reach internationally, Brightmail is best poised to protect email users in new countries coming under increasing attack by spammers who are themselves going global.”



About Brightmail

Brightmail, the anti-spam market leader delivers anti-spam technology that makes messaging environments secure and manageable. PC Magazine’s EDITORS CHOICE for best enterprise anti-spam software, Brightmail® Anti-Spam protects the email networks of businesses, government agencies and service providers, blocking unsolicited bulk email, or “spam”, while assuring that legitimate mail is reliably delivered. Brightmail protects over 1,800 of the world’s leading enterprises, including Airbus, Avaya, eBay, Bechtel, Booz Allen Hamilton, Cisco, Deutsche Bank, Lucent Technologies, Microsoft, Motorola, SAS and Terra Lycos. Brightmail also provides spam protection for the leading Internet service providers, including AT&T WorldNet, EarthLink, MSN, TelstraClear, and Verizon Online. Brightmail now protects more than 300 million service provider customers, and 5 million enterprise email users worldwide. Headquartered in San Francisco, California, Brightmail is a private, profitable company backed by world-class investors and partners. For more information, visit www.brightmail.com .


Brightmail® is a U.S. registered trademark. Brightmail Anti-Spam, Probe Network and the BLOC are trademarks of Brightmail Incorporated. All other names and brands are the property of their respective holders.



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