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Steven Foster appointed to manage expanding market and increased customer demand…

London, UK, 13 April 2004 – Kasenna Inc, the leading provider of on-demand video solutions, today announced that it has appointed Steven Foster as Managing Director of its EMEA division. With the company’s strong, global customer base, Foster’s role is to continue developing and building Kasenna’s market presence in the region.

With over twenty years experience in the pan-European telco and IT markets, Foster brings to Kasenna a wealth of industry knowledge. His role is to expand the sales channel across EMEA, open up communication with key markets across the region and manage the European sales team.

Colin Dixon, Chief Marketing Officer at Kasenna, said: “Over the next eighteen months, the VOD market is going to expand rapidly. We have already seen significant growth in the sales of our solution, and with Steven’s experience and understanding of the market, we expect to rapidly increase our market share across EMEA.”

Before joining Kasenna, Foster was Sales Director for Visto Corporation, a leading supplier of wireless email for mobile carriers. Prior to that, he was the International Sales Director for Polycom in the Broadband Network Access Products Division. Foster has also worked as EMEA Sales Director for Cisco Systems with IP Applications; and for Siemens as Global Accounts Director.

Speaking about his appointment, Steven Foster said: “Since its inception, Kasenna made the strategic decision to create a platform based on an open IP approach to digital media. The result is that while others are scrambling to open up their proprietary legacy solutions, Kasenna is extremely well positioned to lead in the digital video environment and I am looking forward to ensuring Kasenna leads the way in EMEA.”


About Kasenna
Kasenna is video with vision. Since 1993, the Kasenna team has led the broadband video industry with a focus on open standards and an intelligent management infrastructure. Kasenna's software supports multiple content formats and viewer devices, allowing service providers, enterprises, and other organisations to build commercial-grade IP video networks that support new and emerging video services. Kasenna 's patented software technology has been proven with thousands of successful and profitable telecom, cable, hospitality, enterprise, education, and government deployments worldwide. Kasenna's software is available for servers running the Linux, Solaris, and IRIX operating systems. Kasenna is headquartered in Mountain View, California and is privately held. For more information, please visit

For further information please contact:
Emily Droogleever or James Cooper
Ascendant Communications
Tel: 00 44 (0) 20 8241 6226

This press release was distributed by ResponseSource Press Release Wire on behalf of Ascendant Communications in the following categories: Computing & Telecoms, for more information visit