Press release 20 May 2004
AZURE BEATING TELECOM CRIMINALS WITH REAL-TIME CALL FINGERPRINTING
Third ‘in-line’ detection engine added to rules and AI detection capability
Azure (booth #88), the telecoms revenue assurance company, today announced the latest enhancements to its Azure Fraud Control system at TeleManagement World 2004, taking place at the Acropolis Conference and Exposition Center, Nice 17 – 20 May 2004.
Azure is implementing real-time call-fingerprinting technology to complement its existing rules-based and AI (artificial intelligence) fraud-detection engines, allowing telecom operators to identify new as well as conventional fraud patterns simultaneously. Call fingerprinting feeds directly into the fraud case-building process adding to data that is already interpreted and integrated to provide operators with fraud alarms.
Call fingerprinting allows for the identification of individuals or communities who have previously been identified as being of interest for investigation and monitoring. It enables the identification of fraudsters who may have changed their identities, because even though their identity might have changed, their communication habits may not.
Call fingerprinting will be of particular benefit to mobile operators, especially those in the pre-paid arena. They will now be able to detect recurring customers on new pre-pay mobiles. Normally they would be identified as new customers, rather than just existing customers on new phones taking advantage of new contract offers. By identifying communication behaviour, including traditional calls, SMS and other services, operators can create profiles to verify whether any fraudulent activity is taking place.
Pre-paid mobile customer churn can also be reduced as operators can track and manage customers without knowing who they are. By monitoring the events, identifying patterns and applying business intelligence this knowledge can also be applied as part of a customer service programme to retain users.
Dave Woods, director of fraud control services at Azure, said: “Telecoms criminals are continually trying to defraud networks. By moving our patented call fingerprinting functionality from a reporting capability to a third real-time detection engine in our Fraud Control system, we are giving operators the best possible ability to detect fraud. By working in real time the system ensures that operators can act quickly to prevent fraud and ensure they are not losing money.”
Azure was recently selected as a finalist for World Billing Awards 2004 in the category of ‘Most innovative billing product’ for its Azure Fraud Control Bureau Service, which is the world’s first multi-national fraud bureau.
Azure’s principal objective is to enable communications operators worldwide to reduce losses and safeguard profits from malicious and unintentional revenue leakage. It offers a range of revenue assurance products and services including; Interconnect Accounting, Fraud Management, Event Integrity, Mediation Management and Route Optimisation.
About Azure (www.azuresolutions.com)
Azure is one of the world’s leading revenue assurance companies with offices in London, Ipswich, Paris and Hong Kong. Its portfolio includes Interconnect Billing, Fraud Management, Mediation Software, Event Integrity and Route Optimisation. Azure provides individual products or complete revenue assurance solutions using a common platform and any combination of products that a customer might need. Customers can choose a system that they own and operate themselves or a bureau that Azure manages on their behalf. Amongst Azure’s customers are PTTs, mobile operators, national operators, carrier’s carrier and cable TV companies; Azure has significant carrier experience and understands the problems faced by all these operators. The company’s heritage is based on the fundamental technology and skills developed whilst in BT in the early 1990’s with many of the world-class technical experts remaining at Azure today.
Azure was spun out of BT in April 2003 and is backed by the technology venturing partnership, NVP Brightstar, created in February 2003. NVP Brightstar has been created by BT Brightstar, formerly part of BT’s research and technology business, BT Exact; Coller Capital, the UK-based global private equity investment manager; and New Venture Partners, the US-based venture capital firm.
Alex Crawshaw / Ged Carroll / David Pincott, Pirate Communications
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