Fujifilm announces 1GB xD-Picture Card™
High capacity, ultra-compact digital camera media available in early 2005
Fuji Photo Film Co., Ltd. and Olympus Corporation have today announced the joint development of a new 1GB version of the ultra-compact xD-Picture Card™ digital camera storage media. The new xD-Picture Card™ M1GB* will be available commercially from the first quarter of 2005.
The xD-Picture Card™, launched in September 2002, has earned a popular following as an ultra-compact digital camera storage media format. The new 1GB version was developed to meet customer requirements for larger capacity storage.
The xD-Picture Card™ M1GB is based on the latest high-density MLC (Multi Level Cell) memory technology, making it possible to pack 1GB of capacity in an ultra-compact (20mm x 25mm x 1.7mm) card. This new technology offers storage capacity potential of up to 8GB.
Fujifilm will continue to boost the performance of the xD-Picture Card™ to meet the trend for increasingly high-resolution digital cameras and the diversification of shooting styles.
Notes to Editors
* The ‘M’ in M1GB stands for MLC (Multi Level Cell) memory, a new high-density flash memory technology.
1. The xD-Picture Card M1GB™ will be compatible with models of Fujifilm digital cameras released from now on. As this card uses a new memory format, firmware upgrades will be made available for certain existing digital camera models. The details will be announced before the product launch.
2. xD-Picture Card™ is a trademark of Fuji Photo Film Co., Ltd. All other trademarks are the property of their respective holders.
For up-to-date pricing on any Fujifilm digital products, please contact Midnight Communications. For further information, images and products for review, please contact:
Lucy Park/Simon Mustoe
0870 458 4182
Fuji Photo Film (UK) Ltd
020 7465 5852 / 07775 897360
Information about Fujifilm products, and high-resolution images, are also available at www.fujifilm.co.uk/presscentre
Contact details for customers
For information about Fujifilm and its products, please visit: www.fujifilm.co.uk or call
020 7586 1477.
Other Fujifilm products
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Fujifilm is committed to developing the very best imaging and information products, both conventional and digital. The company employs more than 72,000 people worldwide, with 173 subsidiaries stretching across four continents. Outside of Japan, Fujifilm has key manufacturing facilities in Europe and the USA for core products such as colour film, colour paper, single use cameras and PS plates, and two further factories in Brazil and China. It has a global turnover in excess of £13 billion.
Fuji Photo Film (UK) Ltd has been supplying the imaging, printing and graphics industries, as well as professional and enthusiast photographers, with high quality, innovative products and services for over 25 years in the UK. It currently employs more than 450 people and has become one of the country's most popular photographic brands.
© 2004, Fuji Photo Film (UK) Ltd. Specifications are subject to change.
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