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Green Cathedral turns Harvard Business School event interactive
Green Cathedral interactive (GCi), the website, online, and wireless execution business, has seen an instant response to the launch of the interactive site for next year’s Harvard Business School (HBS) Global Leadership Forum for alumni.

HBS, one of the world’s premier business schools, runs a Forum in London each year to encourage alumni to explore timely and significant issues through cutting-edge faculty research. The Ivy League University chose GCi to migrate the existing manual paper-based booking and administration system to the Web. The partnership with Harvard and GCi has resulted in increased speed and has delivered extensive cost benefits.

Allen Mottram, Operations Director of GCi, said: “With such a prestigious user-base as Harvard’s, our solution had to deliver outstanding customer service as well as a seamless online booking and payment system.

“Within an hour of the system going live, alumni were registering and choosing hotels, social events, tours and guest programmes without any manual intervention from the Harvard Business School team. It has proved very popular with delegates and we have had excellent feedback from the client.”

The HBS Global Leadership Forum is designed to bring together the school’s graduates to network and discuss current business challenges. Sherry Coutu, President of HBS Alumni Club of London commenting on the new service:

"I love the system that GCi has built. We're likely to use it to manage a number of different HBS events around the world. It has been built with re-use in mind and a flexibility that allows us to manage the needs of our Alumni in the way we want to, not the way the technology dictates. All in all, the system has empowered our team and delivered all the functionality we need to run events more cost effectively and efficiently."

-More-

The website for next year’s event can be found at www.alumni.hbs.edu/glf

For further information:
Allen Mottram, Operations Director of GCi Tel: 01223 266700
allen.mottram@greencathedral.com
www.greencathedral.com

Michael Woodley, Chief Executive of Green Cathedral plc
michael.woodley@greencathedral.com

Media enquiries
Heather Salmond 020 7398 7700
Heather.salmond@abchurch-group.com
www.abchurch-group.com


Green Cathedral interactive
Green Cathedral Interactive (GCi) is an established and successful digital communications solutions provider that was spun out of Cambridge technology group Green Cathedral plc in 2003. GCi uses its extensive creative and technical expertise to deliver award-wining web sites and wireless applications for its clients. GCi's client list includes some of the best-known organisations in the UK such as Cadbury, Chartered Society of Designers, Daihatsu, Eden Project, FIA, Luminar, O2, Open University and Which?
Green Cathedral plc
Green Cathedral plc is one of the UK's leading independent full-service digital agencies, providing, under one roof, a complete range of high quality digital communications services including strategic consulting, architecture, design, build, hosting, management, search engine positioning, online marketing and performance measurement.

Founded in 1996 by Dr Michael Woodley (ex Autonomy) and Paul Putwain (ex Fashion industry), Green Cathedral was ranked 5th in the 2001 Sunday Times Tech Track 100 and 35th in the 2002 Deloitte Touche Tohmatsu European Technology Fast 500.

Green Cathedral also operates its own unique and in-house technology cultivator. The first major technology creation was Clickstream™, a unique, patented and 100% accurate web tracking technology. Clickstream Technologies plc was demerged from Green Cathedral in 1999. The second major technology creation was Phonesync®. Spun out in 2003, Phonesync Limited is a market leader in consumer-oriented mobile data synchronisation solutions and sells its product suite to mobile operators and ISPs.




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