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Young designer Celia Gates won the prestigious Platinum Consumer Product of the Year Award at the British Inventors Show earlier this week with a revolutionary saucepan that will change how we cook for ever.

Realising that no-one had looked at why heavy saucepans are so difficult to use, Celia set out to change a product whose basic form has not changed for millennia. After many obstacles and extensive research she created a unique ergonomic handle that is both functional and aesthetically pleasing.

Says Celia “I realised that the problem of lifting a heavy pan is caused by the angle at which the user’s wrist is forced to bend when using a traditional straight handle. The answer was to alter the angle of the handle so that the user’s wrist stays straight. If you bend your wrist you lose up to 45% of your strength – keeping a straight wrist when using my pan means you keep 100% of your strength. This makes it much easier to manoeuvre.”

“I was thrilled to win the award as, like many British inventors, I have had lots of challenges over the last 31/2 years even getting to this stage. Now, however, many doors have opened for me and offers of funding are pouring in. I am going into production with my first collection of saucepans and they should go on sale in stores next year under the brand Handl Cookware.”

28 year-old Celia developed her final prototype in the front room of an old farmhouse in the French Alps where she was running a hotel and cooking professionally. The local doctor proved most interested in her anatomical research and freely offered his time and knowledge and - most importantly - his x-ray machine!

After interest from a number of major retailers Celia’s first range should hit the shelves next year. There has also been significant interest from professional chefs and specialist groups such as the elderly and arthritis sufferers for whom the new pans will prove a great benefit.

ENDS


Celia Gates was born in Colchester but moved to Milan when only six weeks old. There she grew up next to the Monza Grand Prix race track, the perfect playground she says for an adventurous child!

Educated in Milan and Suffolk, Celia speaks several languages fluently. After obtaining an Honours Degree in Industrial Design & Technology from Loughborough University, she worked for a major housewares importer/distributor prior to moving to France to start the investigative research into cookware that was to prove so fruitful.


For immediate interviews with Celia or further media information please contact
Sabra Swinson @ Cerco Communications
Tel: 0117 907 7753 § email: sabra@cercomarketing.co.uk § mobile 07785 917089

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