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PUCKER UP… SHOW YOUR LOVE FOR CHIPS
NATIONAL CHIP WEEK FEBRUARY 2005
www.lovechips.co.uk

Brits all over the country are going chipping crazy to celebrate their love for potatoes as National Chip Week (14-20 February 2005) comes to town again. Whatever you’re planning this Valentine’s Day, make sure that you embrace one of your favourites and show your love for chips.

National Chip Week reaches its 14th year of celebrating chips in all shapes and sizes – from homemade to takeaway, frozen from the supermarket to those enjoyed in restaurants.

The week gives us the perfect excuse to enjoy the Great British Chip – delicious, nutritious and incredibly moorish – who can’t resist getting their lips around a cheeky chip this February?

Did you know that chips are made from potatoes?
Results from a recent survey, conducted by the British Potato Council, showed that 1 in 3 women admitted to not knowing oven chips were made from potatoes when in fact oven chips have just two ingredients - potatoes and sunflower oil.

Also, are you aware that:

- Last year the British Potato Council helped Hereford chippie ‘Mr Chips’ to break the world record for the biggest bag of chips (weighing a total of 57st).

- Our love of chips started in the nineteenth century. They are first recorded in an 1854 cookbook called “Shilling Cookery” by a leading British cook.

- Frederick Lord Woolton, Minister of Food, may be remembered as the most popular government minister ever. During the Second World War he declared that fish & chips were the only food not to be rationed.

The good news is that chips can be part of a healthy balanced diet. For example, did you know?

- A portion of chips (175g) contain five times more vitamin C than a bunch of grapes (100g).
- A portion of fish & chips has fewer calories, one-third less saturated fat and three and a half times less salt than a cheese and tomato pizza.
- A portion of fish & chips provides three and a half times less saturated fat and two and half times less salt than a cheese ploughman’s sandwich.
- A portion of chips (175g) contains double the fibre, 75 times more folate and four times more vitamin C than an apple.
- Wholemeal toast with margarine or a portion of chips? Wholemeal toast with margarine contains more fat, more saturated fat and less fibre than a portion of cheeky chips.
- A portion of oven chips has only 203kcal whilst a doughnut has 252kcals. In addition the oven chips contain half the fat, double the fibre and 15 times the amount of vitamin C compared to a jam doughnut.
- Thick chips absorb less oil than thin ones, so chunky chips are healthier.

And it’s not just the great British public that love a good chip. Celebrities can’t resist the lure of Britain’s best food - Brits such as Orlando Bloom, Davina McCall and Denise Van Outen are all proud chip lovers. Even Kate Winslet was quoted in the Daily Mirror (Thurs 9th December) revealing, “the perfect Saturday night for me is to get the kids to bed, pour myself a glass of wine and send Sam for fish and chips.”

Nicholas Parsons is also a devoted fish and chips fan - “The British have turned a simple, nourishing dish into a national institution. Fish and chips are now as synonymous with our country as Shakespeare, cricket and the Tower of London.”

The Secret to Making Delicious Oven Chips
The British Potato Council has designed a recipe that virtually guarantees great oven chips every time.

· Scrub 450-500g potatoes (preferably approx 200g in size)
· Cut into thick chunky chips
· Coat them in 2-3 tbsp of sunflower or corn oil
· Spread onto a baking sheet and bake for 45 minutes at 200°C/gas mark 6
· Ensure you turn the potatoes at least once


For a tasty variation: Sprinkle 1-2 teaspoons of either chilli or curry powder over the chips before coating in the oil. If you prefer peel the potatoes before cooking.

National Chip Week 14th-20th February - Stand up and be counted - show your love for chips!

-ends-
Notes to Editors

Visit the National Chip Week website:
www.lovechips.com

For further information and images, please contact:
Melissa Herman on 020 7611 3647 or e mail melissa.herman@ketchum.com or
Olivia Schwarz on 020 7611 3612 or e mail olivia.schwarz@ketchum.com

This press release was distributed by ResponseSource Press Release Wire on behalf of Ketchum in the following categories: Men's Interest, Women's Interest & Beauty, Food & Drink, for more information visit https://pressreleasewire.responsesource.com/about.