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Press Release
9 March 2005

Telcontar Releases Traffic Manager 3.0 for Traffic-Enabling of Location-Based Applications

Product to provide real-time traffic information for wireless, Internet and Telematics LBS applications

Telcontar, a leading supplier of software and related services for the Location-Based Services (LBS) industry, today announced the release of Traffic Manager 3.0 for seamlessly integrating real-time traffic flow and incident information into location-based services. Coupled with Telcontar’s Drill Down Server® (DDS) geo-spatial software platform, Traffic Manager 3.0 can significantly augment the value of Internet-based mapping, directions and local search as well as mobile phone-based navigation, and Telematics applications.

Traffic Manager is designed to support traffic incident and flow information from multiple traffic data feed suppliers. The first release of Traffic Manager 3.0 supports real-time traffic incident data from NAVTEQ™ for over 20 major metropolitan areas throughout the US. It also supports traffic feed providers in Europe.

Said J. Kim Fennell, President and CEO of Telcontar, “Real-time traffic information will be an important component for driving the success of most LBS offerings in the future. Having access to real-time traffic information online or through a wireless device provides valuable time-saving information to a user, which will increase the perceived value of the LBS application. This in turn, makes it an important service for wireless carriers and Internet portals/search companies to deploy as they move to differentiate their services and attract users. Combining this application with Telcontar’s DDS engine makes it an easier implementation for our customers.”

LBS service providers can now take Traffic Manager and easily incorporate it into their existing offerings and go a step further to customize the service according to their users needs. Incidents can be displayed on a map, routes can be generated based on current traffic flow and new alternate routes can be produced based on real-time incident information or a specified user profile. The platform has the capability to easily and quickly process all of this information in real-time, making the end user experience seamless, reliable and accurate. Additionally, independent LBS application developers can utilize these capabilities to enhance the power and differentiation of the applications they seek to take to market.

- Ends –

About Telcontar
Telcontar is a recognized leader in the location-based services industry. Telcontar software provides the application development environment and tools needed to deploy services that require map images, routing, proximity searching, geocoding and other related geo-spatial functionality. Its speciality is in providing very high volume, rapid response solutions ideal for Internet and wireless applications where scalability, speed and reliability are vital. Consumer services would include mapping, driving directions, navigation, yellow pages, “local search”, tracking, trip planning, real-time traffic information and a variety of other location-aware services. These services are delivered to consumers via web browsers, wireless phones, PDAs, in-vehicle systems and other communication media. Telcontar clients include Yahoo! Maps and City Guides, Hutchison Three, Motorola, Rand McNally, Ask Jeeves, Televigation, Networks In Motion, Pharos Science and Applications, and ATX Technologies. Telcontar is privately held and headquartered in San Jose, California with field offices in San Francisco, Los Angeles, Houston, Denver, Massachusetts, Philadelphia and the United Kingdom.

For more information please visit: or call:

Graham Page
MD Europe
Tel: + 44 1582 635015

Andreina West/Mary Phillips
PR Artistry Ltd
Tel: +44 1491 636191
Fax: +44 1491 579798

TRADEMARKS: Telcontar, Universal Telematics Server, Telcontar Mobile Location Server, Traffic Manager, Rich Map Engine Software Libraries and Drill Down Server are trademarks or registered trademarks of Telcontar. All other product or company names are trademarks or registered trademarks of their respective holders.

This press release was distributed by ResponseSource Press Release Wire on behalf of PR Artistry Limited in the following categories: Computing & Telecoms, for more information visit