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Road traffic accidents increase by eight per cent when clocks go forward*

This shocking statistic demonstrates just how much we need quality sleep to function effectively. New sleep specialist website,, offers simple solutions to all sleep problems and is actively supporting National Sleep Awareness Week (NSAW), which coincides with the clocks going back on 28 March 2005.

Running until the 3 April, NSAW is a major public education and awareness campaign lead by The National Sleep Foundation. Sleep Street’s Founder Nuala Whelan says; ““I passionately believe many people in this country do not know just how good they could feel by improving the quality of the sleep they have. Weekends can mean having fun rather than recovering from the week before and preparing for the week ahead. Parents can still have energy to enjoy the time they have with their family. Partners can and should stop snoring, children can learn to sleep through the night, stress and depression can be overcome to allow individuals to maximise their potential to live and enjoy life to the full.”

1. Establish a regular bed and wake time – even on weekends.

2. Establish a regular, relaxing bedtime routine, such as taking a hot bath and then reading a book or listening to soothing music.

3. Create a sleep-conducive environment that is quiet, dark, comfortable and cool.

4. Spoil yourself! Sleep on a comfortable mattress, bedding and pillows.

5. Use your bedroom for sleep and sex. It is best to take work materials, computers and televisions out of the sleeping environment.

6. Finish eating 2-3 hours before your regular bedtime.

7. Exercise regularly. It is best to complete your workout a few hours before bedtime.

8. Avoid caffeine close to bedtime. It can keep you awake.

9. Avoid nicotine close to bedtime. It can lead to poor sleep.

10. Avoid alcohol close to bedtime. It can disrupt sleep later in the night. includes:
Advice and tips - for getting the best night’s sleep
On-line catalogue - of sleep-related products and treats
Frequently asked questions – from the basic to the unusual!
Sleep reference guide – everything about sleep explained
Directory of Sleep Clinics – where to find further information and advice
Competitions and offers – special deals and discounts
Media Office – instant access to media releases and images

All types of sleep-related products can be purchased on-line at through a fully secure payment process.
- ENDS -

For further information about Sleep Street or to speak with website founder Nuala, please contact Amber Steventon at Azaria PR on 0845 226 7577 or

Notes to editors:
Sleep Street continually works with experts to give the latest advice and information on general sleep problems. It is not, however, designed to replace medical advice. Sleep Street advises anyone who has persistent symptoms or concerns about sleep to speak with their own GP.

This press release was distributed by ResponseSource Press Release Wire on behalf of Azaria PR in the following categories: Children & Teenagers, Men's Interest, Health, Women's Interest & Beauty, for more information visit