14 April 2005
+44 (0) 1189 387318
Sarah Brambley/Tanya Bicknell
The Whiteoaks Consultancy
+44 (0) 1252 727313
+46 (0) 708 662633
Senior Sales Appointment to Spearhead FrontRange Solutions’
Expansion in Nordic Region
Reading, UK 14 April 2005: As CRM and service management applications provider, FrontRange Solutions, looks to establish a strong customer base for its new enterprise-wide business applications suite, it has appointed Stefan Kjellin as sales manager for the Nordic region.
Kjellin brings with him more than 20 years’ IT sales and marketing experience, most recently with CRM vendors Broadbase Solutions and Kana Communications. Reflecting FrontRange’s global commitment to the channel, Kjellin’s role includes building a number of strategic partnerships with major systems integrators throughout the Nordic area.
Discussions are already well advanced and Kjellin hopes to conclude the first partnership agreement in the near future. “We are looking for pan-Scandinavian partners who can engage with customers at a senior level and provide a complete and high quality sales, implementation, integration and maintenance support service,” he confirms.
FrontRange has much to offer the Nordic SME and distributed enterprise market believes Kjellin and the initial focus will be on HEAT and the new IT Service Management (ITSM) product set. “ITSM is a key example of FrontRange’s new technology-leading applications built on a common Microsoft .NET platform,” he confirms, “and enables easy integration with existing ERP, CRM, logistics and contact management systems.
“Its modular approach is designed to improve the performance of IT and support organisations: by enabling companies of all sizes to manage their infrastructure more effectively, it allows other parts of the business to get on with what they do best and so improve overall competitiveness.”
Kjellin also plans to build on FrontRange’s existing HEAT customer base in Sweden, Denmark, Finland, Iceland and Norway: “FrontRange’s HEAT has a well-established reputation as the world’s leading helpdesk automation software and will also integrate with the new ITSM solution, providing additional functionality,” he says.
“This new locally-based role reflects our commitment to the Nordic region,” confirms Andrew White, business development director, “and is the first of several key appointments planned to support the Nordic market in 2005. I believe that Stefan’s proven expertise in particular will help FrontRange build a strong business in this important marketplace.”
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Notes to Editors
FrontRange Solutions is a leading international provider of Service Management and CRM solutions that have been used by more than 130,000 companies and over 1.5 million users worldwide to automate and manage IT projects and customer-facing initiatives. A leader in consolidated sales and service solution suites, FrontRange established its reputation with the award-winning GoldMine® family of solutions for business relationship management, team-based contact management and sales forces automation; and with HEAT® solutions for complete service management, including Help Desk, Knowledge Management, Asset Management and Service Level Management.
FrontRange’s expanded family of solutions includes: IT Service Management (including HEAT®), Infrastructure Management, Contact Center Management, Customer Service, and Sales, Marketing & Relationship Management (including GoldMine®). FrontRange products are designed specifically for small- to mid-sized enterprises and distributed enterprises. Customers represent over 50 percent of the Fortune 500 and over 75 percent of the FTSE 100. More than 80 diverse industries use FrontRange products, including Coca-Cola, Shell Oil, Prudential Securities, Électricité de France, Mack Trucks and Turner News Network. For more information, call 0870401 7317 or visit www.frontrange.co.uk
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