POSTCODE ANYWHERE DELIVERS LATEST WEB SERVICES ALTERNATIVE TO CD BASED ADDRESS MANAGEMENT.
“Pay As You Go” Application Delivers Affordable Address Management Without The Hassle of Managing Data Updates.
“The market is waking up to the fact that it can and should expect better. Using a web services delivery model makes this possible.”
Guy Mucklow, MD, Postcode Anywhere
Leading web services specialist, Postcode Anywhere, has announced the latest version of its award winning, address management system: www.postcodeanywhere.co.uk. The fully hosted .NET based system represents a real alternative to traditional address management technology.
By using the latest “Pay As You Go” technology to capture and verify customer address information quickly and accurately in office applications or on websites, data acquisition costs for organisations of all sizes are drastically reduced.
Captured addresses seamlessly integrate into e-commerce, CRM and other applications, rendering the need to devote precious in-house resources to managing CD based address databases, a thing of the past. Uniquely, with Postcode Anywhere, the work is done for the user, as UK address data can be updated automatically and remotely on a daily basis.
By using data that is delivered via the web, the user receives accurate up-to-date information. There are typically 100,000 changes to Royal Mail’s Postcode Address File (PAF) each month, so data quality is significantly improved.
As e-commerce is a global shop window, Postcode Anywhere’s online application can also deliver access to address information for over 240 international address datasets including the US ZIP +4 data.
A wealth of other datasets is also provided, enabling companies to augment and enhance the customer data they capture.
Of particular note, is the ability to perform geodemographic customer profiles on a Pay As You Go basis with ACORN lifestyle profiling data from CACI.
And for GIS applications, Ordnance Survey data is available along with Collins Bartholemew maps.
Political data includes Local Authority, Parliamentary UK MP / MEP data files and a wide range of other government information.
The growth of online payments has significantly increased the importance of recording accurate bank and credit information. Postcode Anywhere provides the ISCD database which contains all UK bank sort code details and a range of algorithms for bank and credit card verification against this data.
The Postcode Anywhere service is simple to set up, taking less than 10 minutes and provides companies with all the tools needed to manage their customer contact data throughout its lifecycle; from initial collection to analysis and ongoing maintenance. As a web services application, the system is platform independent meaning anyone can exploit its potential regardless of the software technology they use internally.
Postcode Anywhere’s services can also be supplied as a local version. Again, uniquely, updates are supplied automatically and remotely via the web.
Says Guy Mucklow, MD of Postcode Anywhere, “The Internet is the ideal medium for delivering dynamic data. Whether this is address information, bank data or geodemographic profiles, the web services delivery model allows us to manage this data to an exceptionally high standard without our customers lifting a finger.
This contrasts markedly to the CD based approach where customers are sent data updates and are responsible for managing the process themselves. Often these updates just gather dust as the data becomes progressively more inaccurate. The market is waking up to the fact that it can and should expect better and this is reflected in the enormous interest we are receiving for the services we provide.”
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