France to emerge as the strongest fixed to mobile convergence market in Western Europe, says Analysys
* Penetration of fixed to mobile convergence services in France to overtake UK and Germany by 2010
* Integrated operators are best-positioned to take advantage of the convergence opportunity and will drive developments
* 20 million individual residential fixed to mobile convergence subscribers in Western Europe by 2010
* Dual-mode handset availability will limit opportunities until 2007
CAMBRIDGE, UK, 1 September 2005 - After early leads from the UK and German markets, France will emerge as the strongest market for fixed to mobile convergence (FMC), according to a new report, Fixed-mobile convergence: opportunities and strategies for the mass market, published by Analysys, the global advisers on telecoms, IT and media (http://research.analysys.com).
The report concludes that the many supply-side variables and differences in market competition between Western European countries will lead to significant variations in market adoption of FMC.
Due to the strategic fit between FMC and the incumbent’s long-term growth plans, FMC penetration of households in France will be the highest in Western Europe by 2010 with 2.5 million households subscribing to FMC services (10% penetration). Despite early initiatives in Germany and the UK, growth will be slower in these markets, with a household penetration of 7% in both countries in 2010.
Enabling this change are new services that harness the best of both fixed and mobile worlds by utilising network and end-user technologies aligned around Internet Protocol (IP) standards. “In consequence, many operators are placing strategic bets on fixedmobile convergence (FMC) to satisfy an expected demand from customers for personalised communications services accessed by the best available network,” observes Stephen Sale, the report’s author.
Fixed to mobile convergence: opportunities and strategies for the mass market assesses the different strategies available to market participants and examines the likely impact that this will have on the industry. As country markets are evolving at different rates, the report draws on case studies from international operators to illustrate the evolving market. The report also provides forecasts for fixed to mobile convergence, including number of subscribers and potential handset sales in Western European markets.
Integrated operators will be best positioned to take advantage of the FMC opportunity. “Ownership of both fixed and mobile access networks will allow integrated operators to extract more value from the applications they deliver,” continues Stephen Sale. “The challenge for these players is to move from a organisation structure divided on the lines of network infrastructure to one that is oriented towards the customer.”
The report estimates that there will be approximately 20 million individual FMC subscribers in Western Europe by 2010; however early adoption will be slowed by levels of dual-mode handset availability, which are not expected in volume before the end of 2007. Annual handset sales in the region are expected to reach 12.5 million in 2010 (chart available to journalists on request).
The report is available to purchase online at http://research.analysys.com/store, priced at GBP1700 (approximately EUR2450). For more information, telephone Analysys on +44 (0) 1223 460600 or email firstname.lastname@example.org.
About Analysys (www.analysys.com)
Analysys provides strategy and management consultancy, information services and start-up support throughout the telecommunications, IT and media sector. Its grasp of market dynamics, coupled with creativity, rigour and renowned objectivity, enables Analysys to consistently exceed the high levels of quality and innovation that its clients expect. The company has over 130 staff in offices in Cambridge, London, Edinburgh, Madrid, Milan, Paris, Singapore and Washington DC, and works with associates in Auckland, Melbourne and Vancouver.
Recent reports include:
* Retail VoIP in Western Europe: forecasts 2005-2010 (August 2005)
* Delivering Strategic Benefits with IP Multimedia Subsystem (IMS) (July 2005)
* VoIP versus Mobile: forecasts for the future of enterprise voice (June 2005)
* Fixed to Mobile Substitution and VoIP: forecasts for the battle for mass-market voice (June 2005)
* The Future of MVNOs in the 3G Era (May 2005)
* The Telco Product Portfolio beyond 2010 (May 2005)
* The Telco Organisational Structure beyond 2010 (March 2005)
* The Western European Mobile Market: trends and forecasts 20052010 (March 2005)
* Product and Service Opportunities from Short-range Wireless Technologies (March 2005)
* Wireless over VoIP: technical and commercial prospects (February 2005)
* Billing for Mobility: strategies for convergent charging (February 2005)
* The World’s Top Ten Wireless Services (January 2005)
* Retaining Customers and Minimising Churn: strategies for mobile markets (December 2004)
* The Business Case for Carrier Migration to VoIP (December 2004)
* Pushing Beyond the Limits of 3G with HSDPA and Other Enhancements (December 2004)
* The Role and Impact of WiMAX and Proprietary BWA (November 2004)
* Making a Success of the Mobile Content Value Chain (November 2004)
* Viable Business Models Point to Big Opportunities for Public WLAN (October 2004)
* Emerging Business Models in Voice: the impact of Skype and other private VoIP applications (September 2004)
* TV and Video Services on a Mobile Phone: the killer application for 3G? (September 2004)
* Delivering High-speed Mobile Internet/Intranet Services: the role for 3G and public WLAN (August 2004)
* The Business Case for Broadband Entertainment (July 2004)
* Western European Fixed Telecoms Markets: forecasts 20042009 (July 2004)
Media contact (for author photography, executive summaries and interviews)
Louise Nunn/Mark O’Rielly
Tel: +44 (0)1223 460600 or Tel: +44 (0) 7917 760323
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