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London, 12 January 2006, for immediate release: - A free, half-day seminar entitled β€˜ITIL – is it all worth it?’, on how to make IT service management more effective for organisations in the public and private sectors, will take place from 9:00am - 14:00pm on Tuesday, 24 January 2006, at the Chelsea Football Club, Stamford Bridge, Fulham Road, London SW6 1HS.

Organised by global software management company ASG in association with itSMF, an industry institution concerned with promoting best practice in IT service management, the seminar will be followed by lunch and a tour of Chelsea Football Club’s museum and players’ dressing room, finishing at 2:00pm.

ITIL is a powerful and internationally recognised set of effective guidelines for achieving best practice in IT service management. The aim of the seminar will be to clarify how to gain the highest return from investing in, planning and implementing ITIL and the systems that support it.

During the seminar, four presentations by experienced experts will explain practically and informatively the issues facing organisations and how ITIL may deliver real value to those who invest in its methods; what sort of company tends to adopt ITIL; and how to avoid common pitfalls when planning and implementing such systems. A case study will be used to demonstrate best practice.

Details of the half-day programme including speakers and their topics are shown below.


Telephone: +44 (0)1727 736 650


ITIL – is it all worth it?

Tuesday, 24 January 2006, 9:00am - 14:00pm.
Chelsea Football Club, Stamford Bridge, London, SW6 1HS.

09:00 – 09:15
Registration and Coffee

09:15 – 09:30
Welcome and Introduction

09:30 – 10:15
Effective service management – a passing fad or the essence of future survival?
Aidan Lawes, CEO – itSMF.

What are the challenges facing enterprises today and how can effective IT Service Management – based on proven, universally accepted, β€œbest practice” approaches - deliver real value to the enterprise as a whole? Aidan Lawes will describe various initiatives in this field, including ITIL and BS15000; debunk some of the myths surrounding them; describe how they are complementary to other approaches; provide some quick insight into the benefits available (to everyone) and offer some hints and tips for success.

10:15 – 11:00
ITIL - Has it been worth it?
Noel Bruton, Editor –

What are the real experiences of those companies implementing ITIL? Noel Bruton will present the findings of a survey he designed and conducted. The survey aims to answer the following questions: What sort of company tends to adopt ITIL, and who is likely to reject it and why? Which parts of the company and its processes are affected and to what extent? Does implementation make real improvements in service delivery and customer appreciation of it? How much did it cost, and where is that investment made?

All attendees will receive a free hardcopy of the 40-page report from the survey.

11:00 – 11:15
Coffee Break

11:15 – 12:00
A practical approach towards an integrated ITIL framework.
Karl Eichlseder, Senior Consultant – HVBInfo.

In 2000, HVBInfo started implementing ITIL processes. Soon it was clear that organisational as well as technical integration between systems and service management functions were providing additional benefits. The decision paired with ongoing development and integration activities enabled HVBInfo to enhance the quality and efficiency of its IT Services provided to its customers. ITIL in combination with Business Service Management today is a major success factor for HVBInfo’s business. Karl Eichleseder will describe HVBInfo's practical approach to integrating their systems and service management solutions into an ITIL supporting framework.

12:00 – 12:45
ASG Infrastructure Management Solutions
John Connor, CTO – ASG

ASG’s senior management team spends over six months of each year travelling the globe listening to customers and speaking to technologists. This means they understand organisational goals and how to bring the best solutions together. Today, ASG has developed uncomplicated solutions that can help you put ITIL processes in place at your company.

12:45 – 13:00
Questions from the floor

13:00 – 14:00
Lunch and tour of Chelsea Football Club’s Museum and Players’ dressing room.



Founded in 1986, ASG is a privately held global enterprise software and professional services firm that provides a full range of software solutions in the Metadata Management, Applications Management, Operations Management, Content Management, Performance Management, Security Management, and Infrastructure Management arenas. ASG is headquartered in Naples, Florida, USA, with more than 50 offices serving the Americas, Europe, Middle East, Africa, and Asia/Pacific. For more information, visit ASG at


Florence Viret
Ziggurat Building
25 Grosvenor Road
St. Albans

Telephone: +44 (0)1727 736 300

Distributed in the United Kingdom by:

Mark Mitchell
Pattison Mitchell & Associates
Telephone: +44 (0)20 7924 7700

This press release was distributed by ResponseSource Press Release Wire on behalf of Pattison Mitchell Associates in the following categories: Business & Finance, Computing & Telecoms, for more information visit