Enquiry volume grows by 400 per cent in three years
The Response Source Journalist Enquiries System was used over 10,000 times last year, firmly establishing it as an essential tool for journalists and public relations (PR) professionals.
Response Source allows journalists to send requests for help on articles to PR professionals in specific sectors.
The service greatly speeds up journalists’ initial research, allowing them to concentrate on interviewing and writing. Over 5,000 journalists have used the service so far.
PR professionals benefit from a daily feed of enquiries from journalists. They can respond to relevant enquiries in order to generate media coverage for the organisations they work for.
The Response Source (www.responsesource.com) service, launched in 2001, was used 9,989 times in 2005. This represents a 45 per cent increase over the previous year and a 400 per cent increase since 2002.
Sister service Tech Response Source (www.sourcewire.com), launched in 1998 primarily for the technology sector, was used 1,420 times in the same period.
Daryl Willcox, founder and chief executive of the company behind Response Source, said: “I’m bowled over by this success. We’ve worked very hard to make the service work for journalists and this has clearly paid off. When a journalist uses Response Source they almost always come back to use it again.”
He added: “I don’t think there is anywhere else that PR professionals can tap so easily into over 10,000 media coverage opportunities.”
For more information contact:
Tel: 0870 774 0777
About Daryl Willcox Publishing
‘Innovation in media information’
Daryl Willcox Publishing (DWPub) focuses entirely on online information services for journalists and PR professionals. DWPub brands enjoy widespread recognition with both the press and the PR community. It is a UK-owned independent company and has grown every year since launch in 1997. The company was founded and is run by an experienced journalist.
This press release was distributed by ResponseSource Press Release Wire on behalf of ResponseSource in the following categories: Business & Finance, Media & Marketing, for more information visit https://pressreleasewire.responsesource.com/about.