NEW EMEA PARTNER PROGRAMME FROM NETWORK GENERAL PROMISES NET BENEFITS
Axial Systems becomes first support level partner as part of £250 000 investment
LONDON, ENGLAND, June 30, 2006 – Network General ™ has announced the introduction of a new reseller partner programme which will provide greater revenue and margin opportunities for resellers of products, support and services. In addition, it promises to boost market penetration for Network General’s product portfolio.
The Reseller Partner Program will offer two different types of membership for partners who just wish to sell product and those who also wish to deliver technical support respectively. A Network General “Gold Partner” is given opportunities to achieve a high retained margin on all Network General products in return for generating sales opportunities and registering them. To help support them in this, they also receive discounted technical training and access to a dedicated hardware demonstration pool, in return for providing an annual business plan and monthly sales forecasts.
Gold Partners may also apply to be Enabled Support Partners, who are certified in the resolution of technical issues and have their own lab with which recreate problems. This enables them to deliver effective support of Sniffer® solutions, while Network General provides third level support and new versions of product. Enabled Support Partners make substantially more margin and add greater value to their customers than resellers who simply sell the Network General provided support contracts.
“Over the past 18 months I have spoken to most of our resellers across EMEA and the feedback is that they want us to protect their retained margin and pay them for performance,” explains Charlie Abrahams vice president of sales for Network General in EMEA. “The channel is critical to our continued expansion in the EMEA region and I believe that this new partner programme addresses their needs, ensuring that we’re working with the best partners possible and that they share in our future success.”
Seasoned Network General reseller, Axial Systems became its first Enabled Support partner, of which there are now four in Europe, and under the terms of the partnership will now offer first and second line support on all Network General products.
“This is a fantastic opportunity for us to grow our business by providing new services and extra value for our customers,” said Ash Hussain, sales and marketing director at Axial. “Ensuring we’re meeting the criteria for the Enabled Support Partner status provides a key focus for business development in which we have already invested a total £250 000.”
About Network General Corporation
Network General™ Corporation is the global leader in providing dashboard to packet solutions for enterprise application and network performance analysis. The Network General portfolio consists of innovative software solutions and intelligent appliances that span the entire range of application performance management including network devices, applications, and servers. Sniffer Enterprise Solutions provide IT professionals with an end-to-end correlated view of performance and availability of critical business services and the underlying network infrastructure. Supporting the widest range of network topologies in the industry, Network General delivers breakthrough technology solutions that focus on the intersection of the application and the network for comprehensive real-time monitoring, analysis, and reporting across the enterprise. For more information on Network General, a privately-held company based in San Jose, California, dial +1-408-571-5000 or go to www.networkgeneral.com.
For further information:
Senior Manager, International Marketing
Tel: 07770 570151 .
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