Daniel Corby 118trades prepares 118mobile arm for October 2006 launch
Daniel Corby, the founder and CEO of fast growing internet business, 118 group, which takes in 118trades, 118gethitched, 118telecoms, Fido Local and Car Auto is preparing the 118mobile brand for an October launch and has signed distribution agreements with ‘3’ and Vodafone in readiness for the launch.
The 118mobile brand will be created by Full service agency Flying Saucer Marketing of Norwich.
Speaking about the launch, Daniel Corby said “118mobile will launch in October and will act as a reseller for both ‘3’ and Vodafone and sell contract handsets to small businesses through existing 118 group telesales centres in Chelmsford, Harlow and Salt Lake City, Asia.
The strength of our business will be in selling b2b connections and we have chosen to partner one of the largest fulfilment houses in the Europe, which means we can concentrate on connections and sales and never even handle a mobile phone!
118mobile will initially target the 45,000 strong customer base of 118trades, the leading directory service of 118 Group using a dedicated sales team within the 118 Group business”
Notes to editors:
118mobile will be a brand within 118 Group Holdings plc – the parent company of 118 Group. 118mobile will launch in October 2006 and aims to be one of the largest b2b connectors in the UK within 12 months of launch, delivering quality business connections to the networks. 118mobile trade as a division of the Group – the business will be overseen by Bradley Chapman, Commercial Director.
118trades was founded in 2005 and now forms part of the wider group, sitting alongside the other trading divisions which now take in Advertising, Directories, Mobile, Publishing and Telecoms.
The board consists of business veteran, Richard Allan, former CEO of Perry Group plc, Hugh Craen, former CEO of Potential Finance Group plc, Bradley Chapman, commercial director who joined the board in June 2005 from Zenith Conservatories and Daniel Corby, founder and CEO, previously Sales Director at mobile phone retailer, phones4u.
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