24th April 2008
The General Store opens for business with Eurostop retail systems
Independent retailer selling cutting edge rock and roll fashion invests in up to the minute retail management solution
The General Store, a unique store in Manchester that brings five hugely successful independent brands under one roof, has invested in Eurostop’s retail management solution. The store is a new venture and brings established brands, Ringspun, Elvis Jesus, Religion, Buddhist Punk and Bolongaro Trevor direct to the hub of the city’s high street. The boutique displays each unique brand to their best. The company has invested in Eurostop’s WinPOS to capture sales at the till and WinRMIS for its head office system. The investment plays a key part in the business venture’s growth plans as an independent player in the fashion niche market.
The company selected Eurostop for its proven expertise in providing systems for retailers in the clothing and footwear industry. WinPOS enables The General Store to capture sales at till point and track stock movements daily, managing stock levels effectively.
“Eurostop’s solution was ideal for us, since it has been designed for the smaller independent retailer as well as larger businesses with many nationwide outlets,” explained Kapil Tyagi, Head of Retail for the venture, co-owned by the individual founders of Ringspun, David Mallon, Religion, Darren Collins and Stuart Trevor, who was previously owner of All Saints.
“The solution enables us to manage our business today, yet provide us with the flexibility as we expand our operations. “
Denise Proctor, Sales Executive at Eurostop commented: “Many successful independent brands have started to dip their toe onto the high street. Eurostop’s retail solution is ideally suited to retailers since it enables them to manage and track stock efficiently and meet customer demand. For businesses new to selling direct to the customer, it provides an invaluable tool to oversee the business closely, managing profitable lines and costs successfully.”
NOTES TO EDITORS:
The General Store
The General Store brings together five successful and unique brands under one roof. All of the brands are synonymous with cutting edge and rock n roll: Ringspun, renowned for everything from combats to Tshirts; Elvis Jesus T shirts combine rock album style with religious imagery.
Bologaro Trevor takes rock n roll to a more tailored, styled level. Buddhist Punk combines cultural mystery with rock n roll. Meanwhile House of the Gods is a prime example of music inspired fashion, while Religion combines a vintage feel with inspirations worldwide.
Co owner David Mallon, founder of Ringspun and Elvis Jesus, describes the company as being a firm move back to honouring independent retailers, only including brands that truly compliment one another. The General Store provides a wide spectrum to consumers in terms of price and style. The other two co-owners are Religion founder Darren Collins and former All Saints owner Stuart Trevor.
The General Store is located in the esteemed Barton Arcade, a Grade II listed (1850s) building on Deansgate, Manchester - the hub of the city's social scene.
For more information please visit: www.generalstore-uk.co.uk
Founded in 1990, Eurostop provides complete solutions for Retail and Wholesale Management for the Fashion, Footwear and General Merchandise sectors encompassing both hardware and software.
Eurostop’s flagship products consist of:
WinRMIS: A suite of head office management applications.
WinPOS: EPOS system for standalone shops, concessions and franchises that can be easily integrated with WinRMIS for larger users.
Customer Loyalty: Holds valuable customer data enabling sophisticated permission based marketing including support for Gift Cards.
Business Intelligence Cubes: Data mining Software
All Eurostop’s solutions can be fully integrated with other management and business systems, and all major ERP systems.
Integrated e-Commerce: Ready-to-go e-commerce solutions for Independent retailers that can be purchased out right, or as a hosted service.
Eurostop RS: Scaleable Rental Services for Eurostop’s products and services.
As well as advising on and supplying suitable hardware, Eurostop also undertakes training, support and custom development.
Eurostop has accreditation for Chip and PIN solutions, and together with partner Anderson Zaks provides a Chip and PIN managed service aimed at smaller retailers.
High profile customers include: Ann Summers, Atlantic Clothing, Charles Tyrwhitt, Clone Zone, DAKS, Granditer Menswear, Joseph, Knickerbox, Long Tall Sally, Oliver Sweeney, Pavers Shoes and Punkyfish.
For more information visit: www.eurostop.co.uk or contact:
Sales and Marketing Manager
Tel: 020 8991 2700
PR Artistry Limited
Fax: 01491 638866
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