192.com Business Services Leverages Digital Resolve Technology to Enhance IP Verification Services for its Net-ID Identity Check Solution
LONDON and ATLANTA – (May 6, 2008) – 192.com Business Services, the market leader in global identity verification solutions, today announced that it has selected Digital Resolve, a leading provider of online fraud detection and prevention solutions, to enhance the power of IP address verification within its 192 Net-ID solution.
According to a recent report by Nielsen Online, 85% of the world’s online population has made at least one purchase online, increasing the market for online shopping by 40% in the last two years. While these numbers are encouraging to online retailers, they also increase the number of Internet users that are susceptible to one of today’s most serious issues: online fraud.
2007 card fraud figures recently released from APACS, the UK Payments Association, show that card-not-present fraud losses have increased by 37% and account for more than half of all card fraud losses. Much of this increase is directly attributed to the surge in the amount of people shopping online, and highlights the need for online identity verification services to protect merchants and account holders, both at home and abroad, where online payment fraud also continues to escalate as the number of online shoppers increases.
“IP address validation, which is the practice of checking where your customer is physically located while making an online transaction, is a crucial first step in preventing online fraud,” said Grant Greenwood Commercial Product Director, 192 Business Services. “By leveraging Digital Resolve’s industry-leading technology and their expertise in applying IP Intelligence within a fraud-prevention framework, we will be able to offer our global client base one of the most effective – and low cost – online transaction approval tools available.”
192 Business Service’s Net-ID solution is designed to help online merchants in the fight against fraud by taking advantage of the fact that every device connected to the internet has an IP address, and that behind that IP address is a host of computer identifying information. The system then leverages this information to identify mismatches between where the customer is connected to the web, the billing address, and the shipping address. The ability to make comparisons between online and offline information is a key step in reducing fraudulent transactions, and has proven to be a cost-effective first line of defense in the transaction approval process.
By upgrading to Digital Resolve’s IP Intelligence, 192 Business Services has increased confidence that it is offering customers the most reliable data for verifying customer identity. With Net-ID, clients can look at transaction characteristics including:
• Geographical distance between the online user’s current physical location and his billing and shipping addresses
• The use of an IP anonymiser when “customers” connect to the web
• Other IP attributes, including domain, connection type, and ISP
“The ability to reference real-time information about users during online transactions is a powerful way to help improve the overall identity verification process during card-not-present transactions,” said Joseph Saunders, Vice President, Digital Resolve. “We are pleased to collaborate with 192 Business Services on best practices for leveraging our technology with a fraud prevention framework, and are excited that they chose to upgrade their systems with the most robust and reliable information available for IP address verification.”
“By marrying elements of the physical world to elements of the virtual world with Digital Resolve’s technology, we will be able to add new rules and models to our risk decisioning platform that will allow customers to identify potential fraud indicators before financial fraud and identity theft can occur,” said Grant Greenwood, Comercial Product Director, 192 Business Services. “By providing this first line of defense, our clients can spot inconsistencies between the information in an online application or e-commerce transaction and compare it to an applicant’s virtual footprint to verify identity in real-time, helping to determine fraud risk and stop potential losses before they occur.”
While 192 Business Services is powering its 192 Net-ID solution with Digital Resolve’s IP Intelligence and Geolocation technologies, the company also plans to extend usage to its eShopper ID and other Identify Verification solutions as a core component of the online identity verification and decision-making process.
About 192 Business Services
192 Business Services is the market leader in global identity verification solutions, offering solutions for businesses to defend themselves against fraud and to ensure compliance with money laundering regulations. The company’s global ID check solutions are used by hundreds of enterprises to reduce chargebacks, verify customer age, and to prevent identity theft.
192 Business Services is a division of I-CD Publishing UK Limited. For more information please visit: www.192business.com or contact Alexandra Annable tel: 0207 909 2151 or email: firstname.lastname@example.org
About Digital Resolve
Digital Resolve is committed to securing online identities, information, accounts and transactions against fraud and identity theft by developing solutions that provide 360º protection for the online channel. The company’s comprehensive online fraud detection and prevention solutions are helping organizations across industries to reduce online fraud by as much as 90 percent, delivering peace of mind that the online channel is safe and profitable.
For more information visit http://www.digital-resolve.net.
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