Skip navigation
Skip navigation
You are using an outdated browser. Please upgrade your browser.

*Online Communities Gain Effortless Access to Through Easily Integrated “ In A Box” Application

*Partnering Sites Include Bebo,, LiveNation, Ning, among Others

*Initiative Extends the Service in an Open, Syndicated, Multi-Partner Format

London/New York, 4th June 2008 – today announced " in a Box," a major new initiative with key partners in the online editorial, social networking and application sharing space. " in a Box" allows partners to offer their users free access to’s industry-defining and world-leading personalized streaming radio services direct from the partners Web site.

" In a Box" will be made available to multiple online platforms, including Bebo,, Break Media, CBS Television Stations, CBS Affiliates, eMusic, Frengo, Gigya, iGoogle, Live Nation, Meebo,, Netvibes, Ning, Pageflakes, Photobucket, Piczo, Six Apart, Stardoll, and

The service is dubbed " in a Box" because it’s a complete "soundtrack for the Web" experience for users—featuring millions of tracks from’s unparalleled music catalogue. Based on the open platform of, partner sites can adopt " in a Box" simply, easily and quickly. The service will be ad-supported allowing brands and sponsors the opportunity to reach millions of highly engaged music fans across the Web beyond the site.

Martin Stiksel, co-founder, said, "This deal brings the experience to scores of sites and potentially hundreds of millions of additional users. We’ve seen over the years how our offsite community—which experiences through third-party widgets and applications—has grown massively, to more than 19 million additional users. With this new initiative we aim to take that growth to the next level by enabling new partners and their users to engage as effortlessly as possible with our unparalleled music services."


Founded in 2002, is a free global music platform. can offer music fans millions of tracks in every genre for free-on-demand streaming thanks to partnerships with Universal, EMI, Warner Music Group, Sony BMG, CD Baby, independent aggregators The Orchard and IODA, and more than 150,000 independent artists and labels — without the need to sign up or download any software. As well as being able to access tracks for free — a service which has seen become the fastest-growing free online music network in the U.S. — music fans can also share their music preferences by linking their media player to the database. As a result, can intelligently recommend songs, artists, local concerts and even other members based on their musical tastes. also supports unsigned artists by offering them an unprecedented Artist Royalty program through which they can earn revenue directly from every time their music is streamed.

Learn more about at Contacts:-

New York:

Katie Gunion
+1 (212) 975-8009


Christian Ward
+44 (0) 20 7780 7080

This press release was distributed by ResponseSource Press Release Wire on behalf of Clarity Communications in the following categories: Media & Marketing, Computing & Telecoms, for more information visit