New Dashboard Reveals the Impact of Web Performance on Business Results
Windsor, UK July 28, 2008 — Gomez, Inc, a leading provider of web application experience management services, today introduced Business Pulse XF, an executive “dashboard” that provides business and IT leaders with actionable insight about the impact of web performance on their business health. Business Pulse XF links web application performance data from the Gomez ExperienceFirst platform of web application experience management services with key business performance indicators (KPIs) to reveal mission-critical business intelligence like revenue risked, user satisfaction and competitive benchmarking. Armed with this information, business and IT teams can better align to protect their company’s brand equity and improve their online business performance.
“58 percent of the organizations we recently surveyed are unsatisfied with the performance of applications that they currently use,” said Bojan Simic, research analyst, Aberdeen*. “Now more than ever, IT and business teams need to get on the same page to better understand how web application performance is impacting their business goals. Gomez’s Business Pulse XF is the first tool that does exactly that, providing visibility into the impact of application performance on the metrics that business teams care about. Using Business Pulse XF will help them make better decisions, justify investments and, ultimately, meet their web experience goals.”
"Having a dashboard with a simple interface that translates web performance metrics - typically only visible to IT operations - into meaningful business data will be very powerful," said Daniel Brustein, Director of Online Operations, MTV Networks Global Digital Media, which originates approximately 300 interactive properties worldwide, including online, broadband, wireless and interactive television services. "What's important is that Business Pulse XF provides our IT and business teams with a common perspective on how our web performance affects our online business - and will help us track and measure steps we take to improve it. Ultimately, our online customers stand to benefit the most, as they'll be more assured of a quality web experience."
With a simple graphic user interface providing ‘at-a-glance’ summary and drill down views, Business Pulse XF reveals:
• Revenue risked when critical web pages are underperforming;
• Visualization of traffic and performance metrics across geographies;
• Service level compliance of vendors, partners and internal customers;
• End-user satisfaction levels;
• Availability and performance of key transactions; and
• How web performance metrics compare to peers and industry leaders.
Pricing and Datasheets
Business Pulse XF is sold on an annual subscription basis and can be bundled with other Gomez services. More information at: http://www.gomez.com/pdfs/pb_business_pulse.pdf, and http://www.gomez.com/pdfs/sb_GoXF.pdf.
Gomez, Inc. is a leading provider of web application experience management services, which businesses use to test their web applications while in development and to monitor their web applications after deployment. More than 2,000 customers use Gomez’s on-demand services to improve the quality of the web experience in order to increase their revenue from web applications, reduce their operating costs, and extend their brand reputations. For more information, please visit www.gomez.com.
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* Aberdeen Group’s “Application Performance Management: The Lifecycle Approach Brings IT and Business Together, June 30, 2008”
Gomez and gomez.com are registered service marks, and ExperienceFirst and Business Pulse XF are service marks, of Gomez, Inc. All other trademarks and service marks are the property of their respective owners.
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