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Lund, August 5th, 2008 – Hamelin, the leading European manufacturer of stationery and office supplies has placed an initial order for digital pens worth 950,000 Euros with Anoto Group. The digital pens are the key component of Hamelin’s new Papershow product, which turns a paper notepad into an easy-to-use interactive whiteboard.

Hamelin, under his leading brand OXFORD will initially launch Papershow all over Europe then worldwide early 2009. The product will be available in retail distribution in October.

The starter package will combine an Anoto Digital Pen, a Bluetooth USB key and interactive paper. Hamelin will be the first client to roll out Anoto’s third generation pen, which has been designed for the end-user market and will be launched officially in October.

- “We have been using Anoto’s digital pen technology for nearly eight years. It has enabled us to create new generations of innovative office products and has positioned OXFORD as the world leading brand for digital writing solutions. Papershow is a case in point: it’s a ground-breaking innovation that offers a simple, cost-effective way to make business meetings both more interactive and more productive, “explained Eric Joan, General Manager, of Groupe Hamelin.

- “We have had a successful and close co-operation with Hamelin since the early 2000s, and are thrilled with Papershow as the first commercial rollout of our new pen. Meeting room and whiteboard applications are becoming very interesting areas for innovative uses of our technology, and we look forward to seeing them expand in future,” said Anders Norling, CEO, Anoto Group.

Background on Papershow is available at http://www.survivingmeetings.com/

For more information:

www.anoto.com

Images: http://www.anoto.com/image-gallery.aspx

Kathryn Cotsworth, Six Degrees
Tel: +44 1628 480 280
Email: Kathryn.cotsworth@sixdegreespr.com

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