LoveHoney.co.uk has been officially named as Best Online Sex Toy Retailer at the 2008 Adult Industry Awards.
Presented by UK adult industry trade magazine Erotic Trade Only, the Adult Industry Awards recognise excellence in products, distribution and retail.
The award caps another year of rapid growth for LoveHoney.co.uk, which is now the UK's second largest retailer of sex toys.
"LoveHoney is going from strength to strength," says LoveHoney director Neal Slateford. "We've had several wildly successful product launches in the last year, including the C-String invisible underwear, We-Vibe vibrator and Tenga Flip Hole mastubator - and we've got plenty more to come. As they say in America - you ain't seen nothin' yet."
LoveHoney was also applauded for its pioneering approach to selling sex toys online, including its unique Rabbit Amnesty Sex Toy Recycling Scheme.
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