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As the credit crunch tightens its grip on household budgets, one website aims to ease the burden of risings costs and return some much needed money back to the consumer’s pocket. offers all internet users the chance to earn cashback on their regular online shopping by registering with nothing more than their email address.

London, England, September 7, 2008 -- A new website is aiming to change the way internet advertising revenue is distributed by giving a large slice back to the people who generate it -- the users. promises to return 50% of all revenue generated through advertising and affiliate links to its members. What's more, users will also own a permanent stake in the website and will share 50% of the proceeds from any future sale or acquisition of the site.

Daniel Harrison, from London, set up after becoming frustrated with the way many popular price comparison websites generate huge profits from the everyday online activities of users without rewarding them for what is a very valuable activity. members received their first monthly payment at the end of August and Harrison says that users were surprised by the size of their payments after using the site for less than a month.

Harrison, 32, commented, "The initial reaction to the website has been extremely positive with the top users receiving upwards of £45 for the month of August for doing nothing more than using for their regular internet searches."

Harrison, says that members will own a stake in the website proportional to the amount they use it, which encourages members to make their homepage.

"The site sells itself," Harrison commented, "in that web users are paid for their everyday internet usage and share directly in the success of They don’t even need to make a purchase as they also share in the advertising revenue."

He believes that the combination of a monthly income for users and the chance to share in the future profits of an online enterprise offers surfers an opportunity that is too good to miss. "For doing nothing more than surfing the web in their usual way, users have the chance to own a stake in my site and share in the profits on a monthly basis," Harrison explained.

Asked how he sees the future of, Harrison said, "The sky's the limit but in the short term it has been great to pay members after the first month, to reward them for their faith in the site and to show them that their time spent surfing the web with is genuinely worth something. With the pressure on household budgets seemingly growing by the day, every little helps and to be paid for something you do every day makes it even more satisfying." offers a comprehensive directory of some of the web's most popular retailers. Users are rewarded for searching or shopping at a host of well known brands including Amazon, Marks and Spencer, Tesco and John Lewis. The site also includes a Banking, Finance and Insurance section with money saving brands such as and The shopping experience and prices are the same as going to the retailer directly, but by going through, up to 20% of the purchase price is returned back to members.

Find out more about Daniel Harrison and his landmark business idea at

Contact: Daniel Harrison
Tel: +44 (0)771 2000386

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