The previous weekend of the 13th and 14th of September saw a mass of Christmas present related purchases and searches for a leading UK retail site to the extent that the company has decided to start its Christmas sales campaign two months earlier than usual.
The UK’s largest free-to-use voucher and discount code website has today announced that it is starting its Christmas marketing campaign now, two months ahead of schedule, because of the number of people already searching for Christmas presents.
MyVoucherCodes is the fastest growing website in its sector and it recorded that 47% of internet searches that brought people to their website over the weekend of 13th and 14th of September was related to people trying to identify Christmas gift ideas.
The site polled 6418 of its users online, and found that 72% of the people looking for Christmas presents early were doing so because they were attempting to organise their finances more rigidly due to the Credit Crunch.
The company has now even stole a march on the supermarkets and large high street retailers who traditionally try to gradually roll out their own Christmas campaigns from mid to late October onwards.
From today, the site will be running a dedicated Christmas Gift Ideas Page, which will help people to identify where the best bargains can be found in order to help them save money in the tough economic climate.
Based on last weekend’s internet searches the company can already predict that the Top 5 Must-Have Presents for this year will be;
1. Nintendo Wii
2. PlayStation 3
3. IPod Video
4. Indiana Jones DVD Box Set
5. Xbox 360
The Managing Director of MyVoucherCodes is Mark Pearson and speaking about his decision to start the Christmas marketing campaign so early he said,
“The Christmas related searches are getting earlier every year and we felt that in order to cater for this early-bird market of seemingly well-organised Crimbo planners we needed to react quickly and get our campaigns launched straight away”.
“My decision to play blasts of Mistletoe and Wine and Jingle Bells to get our staff in the festive mood has not gone down too well in the office and to be honest the launch is much earlier than we had originally planned”.
www.myvouchercodes.co.uk is the largest directory of active UK discount codes, some of which offer up to 30% off purchases from large LCD televisions and holidays.
MyVoucherCodes launched 18 months ago and in that time has become the leading free voucher and discount code Website in the UK. The site has now had 30 million unique visitors**, and over 250,000 people have now signed up to the weekly newsletter that delivers the latest bargains and discounts into their inbox.
The site monitors and updates the new vouchers and discount codes every day thanks to a combination of people sending them in to help other consumers and the site owner using technology to keep a watchful eye on the market place.
For more information visit www.myvouchercodes.co.uk
For more information on the gadgets purchased or to set up interviews with Mark Pearson please call Andy Barr, 10 Yetis Public Relations Agency, on 01452 348211 or email firstname.lastname@example.org
My Voucher Codes has been featured in the likes of The Times, The Independent, The Sun, The Metro and on the BBC.
MyVoucherCodes is the 4th fastest growing website in the UK.
**This is unique visitors and not repeat browsers
This press release was distributed by ResponseSource Press Release Wire on behalf of 10 Yetis PR and Marketing in the following categories: Men's Interest, Women's Interest & Beauty, Personal Finance, Media & Marketing, Retail & Fashion, for more information visit https://pressreleasewire.responsesource.com/about.