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New Active Streaming XF Service Ensures the Quality of Multimedia Web Experiences

Sept. 22, 2008 — Gomez, Inc., a leading provider of web application experience management services, today announced the availability of Active Streaming XF, a service that measures the speed and quality of streamed video and audio delivered over the web. Self-service and featuring a highly intuitive diagnostics interface, Active Streaming XF rapidly identifies and troubleshoots streaming media performance issues so that businesses like advertisers, broadcasters, retailers and social networks can deliver content without delay or disruption to audiences around the world. Active Streaming XF joins the Gomez ExperienceFirst platform of integrated services used to test web applications in development and monitor them in production.

Nikki Baird, managing partner at RSR Research, a research company run by retailers for the retail industry, said: “Interest in video as part of the online commerce experience is definitely on the rise. Between product demos and reviews alone, the potential for the medium is huge. A solution, like Active Streaming XF, that can help sites ensure a high quality video experience for visitors is very timely.”

Benjamin Wayne, CEO of, the leader in full-service, plug-and-play video solutions for businesses said: "Fliqz's business is anchored by our ability to deliver high quality online video solutions, so a service that allows us to concretely measure and validate our delivery is invaluable. Using Gomez's Active Streaming XF, we can identify any start-time or rebuffering issues in short order so they can be resolved before our customers' experience is impacted."

Benefits and Features:

With Active Streaming XF, businesses can:

• measure the performance and quality of high-value streams as experienced by end-users in different geographies;
• verify if syndicated or third party content sources are negatively affecting the end-user experience;
• validate the performance claims of hardware vendors or content delivery networks (CDNs) prior to purchase; and
• objectively manage service level agreements.

The Active Streaming XF interface provides actionable, near real-time insight into metrics such as start-up and buffer time. Entirely self-service, users can set-up, execute and analyze tests as quick as within minutes, making the service flexible and easy to administer, and speeding time to resolution.

“In the U.S. alone in May 2008, Americans viewed 12 billion videos online, up 45 percent from the previous year*,” said Imad Mouline, CTO of Gomez, Inc. “End-users expect videos to start quickly and run smoothly. And businesses are counting on quality streaming experiences to ensure their messages are delivered with impact. Adding Active Streaming XF to the ExperienceFirst platform provides businesses with an integrated solution for ensuring quality web – and streaming – experiences, across the entire application lifecycle.”

Pricing and Datasheet

Available now worldwide, Active Streaming XF is sold on an annual subscription basis. More information is available at

About Gomez

Gomez, Inc. is a leading provider of web application experience management services, which businesses use to test their web applications while in development and to monitor their web applications after deployment. More than 2,000 customers use Gomez’s on-demand services to improve the quality of the web experience in order to increase their revenue from web applications, reduce their operating costs, and extend their brand reputations.

For more information, please visit

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* Comscore, July 14, 2008:

Gomez and are registered service marks, and Active Streaming XF and ExperienceFirst are service marks, of Gomez, Inc. All other trademarks and service marks are the property of their respective owners.

Media Contacts:

Vikki Chowney
Six Degrees
Tel: + 44 (0) 1628 480280

This press release was distributed by ResponseSource Press Release Wire on behalf of Six Degrees Limited in the following categories: Computing & Telecoms, for more information visit