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The next-generation intranet, inspired by Facebook, Amazon and Google, is poised to revolutionise the world of internal communication through collaboration and interaction at the touch of a button.

Launched this week, Interact 4.0 incorporates Web 2.0 technologies and is the only intranet software on the market that becomes cleverer the more it is used. By learning the habits of every individual user it constantly improves its ability to promote relevant content.

This latest fourth generation intranet (4G) allows users to rate and rank information, in effect expanding ownership for content management from a few Intranet Champions to all users. Not only that, this new intranet incorporates social and business networking tools, it can accommodate rich media and, best of all, can identify organisational information gaps.

Nigel Danson, Managing Director at Odyssey Interactive Ltd, the creators of Interact 4.0 said: “Intranets are now far more than just a document store. Today’s business solutions need to have a broader remit to improve productivity by sharing and managing information. They also need to provide a platform for web based interaction – inside the organisation.

“Interact 4.0 is a revolution in intranet technology that has been developed to take advantage of the latest technologies as used by websites like Facebook, MySpace and Amazon. Its unique, adaptive learning capabilities means it can deliver personalised results that set it a significant step ahead of other out-of-the-box solutions. It will improve efficiency by giving staff information that is relevant.”

Interact 4.0 anonymously collects information about how individuals search and find content, and how they navigate through the intranet. By recognising failed searches it reports missing content, helping to eliminate information ‘black holes’. It overcomes the problem of out-of date and unmanageable content using simple to use, workflow controlled techniques to highlight and review poor quality documents and information.

This ‘intelligence’ streamlines the search engine, automatically promoting relevant information to users as they browse or search. A ‘mandatory read’ facility ensures that important information, such as company fire policy, is read by those who need or ought to read it.

It has a rich, user friendly interface which uses WYSIWYG technology making it extremely easy to use. This results in decentralised content and site management as users with limited technical ability can easily add content and administer the site.

Continues Nigel: “The net result is an intranet that becomes easier to manage, contains higher quality information and allows users to locate key information quicker and easier than has previously been possible.”

Interact 4.0 helps an organisation establish a sense of community and improves collaboration and knowledge sharing. Users can create their own profiles, including photos and videos, which spell out their skills and areas of interest or expertise.

Rich media can easily be embedded in the same way that real-time footage illustrates the BBC’s online news stories, improving users’ ability to understand and retain messages. This makes it the perfect platform for training videos, product demos and MD performance statements.

As well as using its intelligence to actively promote relevant content to users, it provides a platform for collaboration and discussion using social networking tools. This enables businesses to harness and share the huge collective intelligence that exists within any business.

Built entirely in .NET, Interact 4.0 has been 2 years in development and is the latest version of Odyssey’s popular Interact platform. The standard system is a fully accessible ‘AA’ compliant intranet, exceeding the Disability Discrimination Act (DDA) guidelines for web accessibility.

The technology used by Interact 4.0 has been adopted from vibrant web 2.0 applications and the way it is applied in a business environment will mean a seismic shift in employee usage of the intranet. An improved sense of ownership, reliability and interaction will make intranet use part of the working day, making it a more effective and powerful internal communications tool.

Odyssey Interactive is showcasing Interact 4.0 at a series of roadshows throughout the UK. For more information or to book a place at this free event visit

A white paper ‘Fourth Generation Intranets’, where the future of intranet technology is discussed by Nigel Danson, is available for free download on the Interact website at:

Interact 4.0 will be exhibited at the annual conference for The professional association for public sector ICT management, SOCITM 08, to be held between Sunday 12 and Tuesday 14 October at The Celtic Manor Resort, Newport. See for further information.


About Odyssey Interactive:

Founded in 1996, Odyssey Interactive Ltd are intranet experts and one of the UK’s longest established internet companies. Based in Altrincham, Cheshire, the company specialises in providing the UK’s leading intranet product, Interact.

With over a decade of intranet expertise Odyssey has built a reputation for both product excellence and outstanding customer support. Odyssey’s customers report tangible benefits resulting in considerable cost savings and rapid return on investment. Interact is used by over 150,000 people across all sectors - clients include HMV, Waterstone’s, Chelsea Football Club, Tyco ADT, Tradeteam DHL, Amicus, CLIC Sargent, Calor as well as NHS and social housing organisations.

For Further Information:

Sue Whiting / Nigel Danson
Tel: 0161 927 3222
Odyssey Interactive Ltd, 5th Floor, Station House, Stamford New Road, Altrincham, Cheshire, WA14 1EP

This press release was distributed by ResponseSource Press Release Wire on behalf of Interact Intranet in the following categories: Business & Finance, Public Sector, Third Sector & Legal, Computing & Telecoms, for more information visit