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Easynet Connect launches report into cloud adoption amongst SMBs

· 47% of SMBs planning to adopt cloud technology within the next 5 years
· Businesses failing to plan for increased demands on Internet connections
· Cost reductions drive cloud computing take-up
· One in ten businesses implementing increased security measures as a result of cloud computing
· Full report available from

London, 14 October 2008: SMBs are ready to embrace cloud computing, but are failing to factor in safeguards as their businesses become more reliant on the Internet for everyday applications like word processing or spreadsheets, according to a report released today by ISP Easynet Connect.

The report, based on interviews with 270 SMBs, showed that many companies were seriously considering a switch to ‘cloud computing’ or Software as a Service (SaaS) - where IT services or applications are hosted on the Internet and delivered via a web browser, rather than sitting on servers or PC hard drives within a company’s offices. One in four respondents plan to move to cloud based services or applications within two years, with around half (47%) expected to do so within five years.

But, whilst respondents were quick to point out the business benefits of cloud computing, including cost savings (35.2%) and increased remote and flexible working (34%), few said they had planned to re-evaluate their Internet connectivity.

Just one in ten said they had a formal strategy that included consideration of Internet connectivity issues. Only 12% said they planned on increasing their Internet bandwidth to account for possible higher traffic levels, 13% said they would explore business continuity measures to safeguard their connection and only 9.2% said that they would put in place more stringent security measures.

Chris Stening, MD of Easynet Connect commented: “Clearly, SMBs are eager to embrace the many advantages that cloud computing and SaaS offers them, but they need to think about the big picture as well. Once the majority of your mission-critical applications are hosted over the web, ensuring you have the most secure and available Internet access possible becomes even more important. This should be prioritised just as highly as the staff training or cultural issues when formal switch over plans are developed.”

Stening argued that the additional investment in improved Internet Connectivity would be far less than the savings made by a switch to cloud computing: “Companies can save thousands of pounds by moving to more cost-effective licensing models that cloud computing opens up. They can also reduce costs through remote working and even create new value from more collaborative ways of working. For most companies, the investment of upgrading Internet connectivity to support all of this is a fraction of these cost savings.”

Research carried out by Opinion Matters of over 270 IT decision makers in UK SMBs.

- Ends –

About Easynet Connect

Easynet Connect is a leading provider of quality connectivity and internet access for small to medium size businesses.

Established in 1994 and part of BSkyB Group, Easynet Connect has the second largest network in the UK with 6030km of fibre and last mile access to more than 70% of UK businesses via a network of more than 1,200 unbundled exchanges.

Easynet Connect was the first provider in the UK to provide DSL services over an unbundled local loop and has pioneered managed LLU services for business. The services range from business class ADSL and SDSL through to high-quality, leased line equivalent and Ethernet based services. Our SDSL coverage is currently the most extensive in the UK.

For more information visit or call 0800 053 1777


Joseph Thomas / Sally Brown, 02075921200

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