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Midlands PR Agency Punch Communications has been selected by online musical instruments site to assist them in increasing awareness of the site and the innovative services available to users.

Karacha began when nineteen year old student Adam Ewart grew frustrated at the lack of quality equipment and accessories readily available for his saxophone and promptly set about creating a central destination for all things music related allowing music enthusiasts to source the necessary equipment. In 2004 Karacha went online and has since become one of the leading online musical instrument retailers, stocking all manner of instruments and accessories.

In addition to musical instruments, Karacha also offers a range of buyers’ guides to help customers choose the correct instrument to suit their needs. In addition to this, several online tutorial projects are underway.

Karacha offers some of the best prices on instruments in the UK and works with the simple aim – to make music accessible and enjoyable for everyone.

Punch Communications was the natural choice of PR Company for Karacha, the agency having specialised and engaged in several family and education related campaigns in the past.

Whilst the PR campaign activity remains a closely guarded secret, it is likely to include the promotion of creatively designed musical instruments and high profile events rewarding music education’s most deserving.

With specific activities targeting the national and regional print media, regional Radio and Television as well as Search Engine Optimisation, the Punch Public Relations Consultants will be employing a range of specialist PR skills.

For more information, visit or call 01858 411 600.

This press release was distributed by ResponseSource Press Release Wire on behalf of Punch Communications in the following categories: Media & Marketing, for more information visit