INTERVIEW OPPORTUNITY: LUCY CLARKSON
LUCY CLARKSON LAUNCHES ‘A YEAR IN THE COUNTRY’ CALENDAR
IN AID OF HELP FOR HEROES
(Embargoed until 13th November 2008) Model and former face of Lara Croft, Lucy Clarkson, today launches her exclusive calendar in aid of the charity, Help for Heroes.
The Help for Heroes cause is a charity close to Lucy’s heart as she’s experienced firsthand the effects of war on today’s soldiers.
Lucy explained: “I exercise the horses for the Household Calvary every morning and I’ve got to know the soldiers at the barracks. I found it really upsetting to listen to their stories of friends who, as a result of war, have experienced terrible injuries or died leaving young families. I wanted to do something to help them so it was an easy decision for me to support Help the Heroes. It is a fantastic charity and it is great to be able to give something back to these amazing people.”
Lucy has combined her love of modelling and the countryside to create a calendar that captures the essence of the great British outdoors.
Most calendars are produced over a year before they’re due to go on sale and the photographs are taken over many months, but Lucy had to work much quicker, “If we’d taken that long with this calendar it would be at least fourteen months before I was able to give any practical help to the charity.” Instead the 26 year-old set herself a challenge and the calendar goes on sale just a month after she first got the idea.
Lucy wanted to keep costs to the minimum to ensure as much money as possible went to the charity. The photographer worked for free and she managed to persuade the clothing company Barbour to supply the clothes. Lucy felt her biggest achievement was getting special permission from the Household Cavalry to shoot at their barracks with the horses. “I was very nervous about asking and amazed when they came back and gave me permission straight away.”
Shooting took place at the barracks and at rural locations in the South East over just two days: “It was a real challenge to get it all done in time but I’m so pleased with the result. It wasn’t easy though – having to pretend it was summer with near freezing temperatures is part of a model’s life but it was quite a feat trying to keep the autumn leaves out of shot!”
The calendar, entitled ‘Country Loving – A Year in the Country with Lucy Clarkson’ is priced at just £9.99 available from www.lucyscalendar.com.
The calendar builds on the success achieved by the stars of the X-Factor who reached number one on Remembrance Sunday with their single, Hero.
Notes to editors:
1. Help for Heroes is a charity started in October 2007 by Bryn Parry, his wife Emma and a group of friends and relatives who had connections with serving servicemen and women to help raise money for those wounded in war. Since October it has received astonishing support from the public and the Armed Services and has raised an enormous £13 million in just over a year. Current projects include a new £6 million pool at a rehabilitation centre, Hedley Court, £3.5m for Ex-Services Mental Welfare Society, Combat Stress and £500,000 to SSAFA to build a house for families at Selly Oak Hospital.
For more information visit www.helpforheroes.org.uk
2. Lucy Clarkson first entered the modelling world as a finalist in the Elite modelling competition at just 15 years old. Less than two years later she become famous as the official Lara Croft and is now best known for her work as the official spokesperson for the Anti Size 0 campaign.
For pictures or to arrange an interview with Lucy please contact Christina Wright at PR4; Chrissie@pr4.com 020 7 637 3845 / 07957 383070.
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